Media Executive - Wvir

Gray MediaCharlottesville, VA
Onsite

About The Position

29News, the #1 TV station in the market, is searching for a motivated and enthusiastic Media Executive to join our energetic, professional sales team. WVIR-TV/GVIR-TV is the dominant #1 rated television station in the desirable Charlottesville market. 29News is consistently the top-rated station in all news day parts. The station is located on the historic Downtown Mall in the heart of Charlottesville's vibrant cultural district. As part of the Gray Media family, WVIR has best-in-class sales training. Gray Digital Media (GDM) and WVIR 29News seek a motivated, goal-driven, solutions-oriented, and enthusiastic Media Executive to join our energetic, professional team of advertising sales professionals. The primary responsibility of a Media Executive is to develop, sell, and implement creative marketing solutions using state-of-the-art targeted digital advertising (Programmatic, OTT, Email, Social, Gaming, Audio Streaming, SEM, SEO) and broadcast television solutions. The ideal candidate will excel at building long-term professional relationships with local and national advertisers and strategize and negotiate multi-platform marketing and advertising projects, working independently to achieve revenue goals. Through the use of effective research, marketing, and advertising, we collaborate with new clients to develop advertising solutions that help our advertisers FIND and KEEP their very best customers. In this role, you will be expected to prospect, close, and develop new business and build a client base. A winning attitude and desire to learn are a must! WVIR will provide extensive training and a proven sales process to help ensure your success.

Requirements

  • Professional appearance is required.
  • Must be tech-savvy
  • Possess excellent communication skills and a can-do, team player attitude is a must.

Nice To Haves

  • Media sales experience is preferred

Responsibilities

  • Build a list of prospective clients with guidance and assistance from WVIR sales managers
  • Make phone calls to set appointments with business prospects
  • Conduct sales calls in collaboration with WVIR sales managers
  • Develop an advertising strategy/solution based on knowledge gained from the initial sales call
  • Present advertising strategy/solution to business prospect
  • Secure advertising contracts with new clients
  • Work with WVIR and GDM team to ensure a successful advertising campaign

Benefits

  • Comprehensive Medical(Rx), Dental and Vision Coverage
  • Health Savings Account with Company contributions
  • Flexible Spending Account
  • Employer-paid life and disability benefits
  • Paid parental leave benefits
  • Adoption and Surrogacy Benefits
  • 401(k) Plan, including matching and profit-sharing contributions
  • Employee Assistance Program
  • Voluntary benefits, including Hospital Indemnity, Critical Illness, Accident Insurance, and supplemental life insurance coverage
  • Paid Time Off, including Relocation PTO
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