Mechatronics Sales Lead
About The Position
The Mechatronics Sales Lead for B&R Industrial Automation will develop and maintain a highly effective sales channel strategy focused on expanding System Integrators and Mechatronics sales for the Americas Region to improve B&R's market penetration and realize its growth aspirations. The Sales Lead will plan and ensure the execution of the regional sales strategy to achieve both qualitative and quantitative targets for the assigned channels and products in a profitable way, with a focus on orders, revenues, growth, margin, market share, sales productivity, and customer satisfaction. This position will monitor assigned channel and product performance proactively, ensuring development and implementation of corrective actions to secure business growth when and where needed. Also responsible for leading, developing, and coaching the related Channel Sales organization within scope. The work model for the role is: #LI-Remote with a preference for Eastern or Central region in the United States.
Requirements
- Bachelor's degree (Engineering focus preferred) and 8+ years of relevant experience in sales strategy, channel management, partner development, channel enablement or similar; equivalent work experience will be considered in lieu of degree
- Prior experience with System Integrators, automation technologies and mechatronics highly preferred
- Applicants must have proven account management, analytical thinking, new prospect identification and prequalification, negotiation and sales enablement skills
- Strong communication skills and executive presence
- Must possess a valid passport with no barriers to Domestic and International travel (50% in North America primarily); applicants must be eligible to work permanently in the United States without sponsorship.
Nice To Haves
- Contracts and risk management capabilities
- Market research
- Existing B&R product knowledge
- Workflow automation awareness
Responsibilities
- Define and execute regional channel sales strategies for System Integrators and Mechatronics, leveraging market insights and customer buying behaviors to drive growth.
- Develop strategic account plans and lead initiatives that improve sales processes, tools, and channel effectiveness.
- Identify, recruit, develop, and manage channel partners while building strong relationships with key System Integrators and decision-makers.
- Lead channel partner performance management, forecasting, and enablement through training, technical resources, and self-service sales tools.
- Drive sales of automation and digital solutions, achieving revenue, profitability, and growth objectives across assigned territories.
- Develop standardized solution offerings, pricing models, and sales collateral to accelerate proposals and improve scalability.
- Identify customer needs, recommend technically viable solutions, and deliver value-based presentations to secure new business and expand existing accounts.
- Negotiate pricing, contracts, and commercial agreements while managing technical and business risk.
- Ensure an exceptional customer experience by supporting engagements from opportunity development through post-sale execution.
- Represent B&R at trade shows and coordinate joint sales and marketing initiatives with channel partners to generate demand and strengthen market presence.
- Foster a collaborative, growth-oriented culture focused on continuous improvement and business development.
- Additional responsibilities as assigned
Benefits
- Competitive, comprehensive, and crafted with you in mind.
- Choice between two medical plan options: A PPO plan called the Copay Plan OR a High-Deductible Health Plan (with a Health Savings Account) called the High-Deductible Plan.
- Choice between two dental plan options: Core and Core Plus
- Vision benefit
- Company paid life insurance (2X base pay)
- Company paid AD&D (1X base pay)
- Voluntary life and AD&D – 100% employee paid up to maximums
- Short Term Disability – up to 26 weeks – Company paid
- Long Term Disability – 60% of pay – Company paid. Ability to “buy-up” to 66 2/3% of pay.
- Supplemental benefits – 100% employee paid (Accident insurance, hospital indemnity, critical illness, pet insurance)
- Parental Leave – up to 6 weeks
- Employee Assistance Program
- Health Advocate support resources for mental/behavioral health, general health navigation and virtual health, and infertility/adoption
- Employee discount program
- 401k Savings Plan with Company Contributions
- Employee Stock Acquisition Plan (ESAP)
- ABB provides 11 paid holidays.
- Salaried exempt positions are provided vacation under a permissive time away policy.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
