Martech Functional Consultant

CapgeminiAtlanta, GA
$96,366 - $150,000Onsite

About The Position

Choosing Capgemini means choosing a company where you will be empowered to shape your career in the way you’d like, where you’ll be supported and inspired by a collaborative community of colleagues around the world, and where you’ll be able to reimagine what’s possible. Join us and help the world’s leading organizations unlock the value of technology and build a more sustainable, more inclusive world.

Requirements

  • 3 to 6 years of experience as a Business Analyst, preferably in Martech or campaign management domains.
  • Familiarity with Naehas or similar Offer Management platforms is a strong plus.
  • Strong understanding of customer segmentation, personalization, and campaign lifecycle.
  • Experience working with Adobe Experience Platform, Salesforce Marketing Cloud, or similar tools.
  • Excellent analytical, problem-solving, and communication skills.
  • Ability to work in Agile environments and collaborate with cross-functional teams.

Responsibilities

  • Collaborate with business stakeholders to gather and document functional and non-functional requirements.
  • Translate business needs into clear user stories, process flows, and acceptance criteria.
  • Work closely with solution architects and developers to ensure alignment between business goals and technical implementation.
  • Participate in client workshops and support the definition of campaign and offer strategies.
  • Assist in UAT planning and execution, ensuring solutions meet business expectations.
  • Analyze data and campaign performance to provide insights and recommendations.
  • Maintain documentation for business processes, configurations, and platform usage

Benefits

  • Paid time off based on employee grade (A-F), defined by policy: Vacation: 12-25 days, depending on grade, Company paid holidays, Personal Days, Sick Leave
  • Medical, dental, and vision coverage (or provincial healthcare coordination in Canada)
  • Retirement savings plans (e.g., 401(k) in the U.S., RRSP in Canada)
  • Life and disability insurance
  • Employee assistance programs
  • Other benefits as provided by local policy and eligibility
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