Marketing Strategist - Associate

Barkley&Co.New York, NY
$65,000 - $80,000Onsite

About The Position

This role is for a hands-on strategist who can execute fast while thinking strategically. The ideal candidate will be able to jump from writing email copy to analyzing campaign performance to building influencer briefs within the same day. This position is focused on building campaigns that drive real growth for healthcare and wellness brands. Without this role, the senior team remains focused on execution, and clients' marketing efforts become disconnected across channels.

Requirements

  • Built and deployed real email campaigns that drove revenue
  • Managed content calendars across multiple channels
  • Worked with influencers and understand the creator economy
  • Can write copy, design basic assets, and analyze performance data
  • Comfortable with marketing platforms (Klaviyo, Shopify, GA4, Meta Ads Manager)
  • Presented to clients and can explain performance in business terms
  • Understands that profitable growth beats vanity metrics every time

Responsibilities

  • Campaign execution across email, social, and influencer channels
  • Content calendar management that keeps multiple brands on track
  • Email campaigns from copy to design to deployment
  • Social content creation and community management
  • Influencer briefs, outreach, and partnership proposals
  • Performance reporting that tells the story behind the numbers
  • Day-to-day problem solving that keeps accounts moving

Benefits

  • Health
  • Dental
  • Vision
  • 401K match
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