Marketing Specialist

Shurtape TechnologiesAvon, OH
Onsite

About The Position

The Marketing Specialist works with the Product Marketing team for a specific business unit. This role primarily focuses on supporting the Product Marketing team in the day-to-day tactical execution of category product assortments, content development and promotional opportunities. Additional responsibilities include managing brand graphic updates, monitoring industry and competitive activity, managing item set up activities, and supporting sales opportunities. Must be self-motivated with the ability to handle multiple projects simultaneously while being organized to keep project details accurate.

Requirements

  • Very strong interpersonal skills, written and verbal.
  • Self-motivated, poised, resourceful, enthusiastic.
  • Strong organizational skills, detail-oriented, deadline-focused, action-oriented problem solver.
  • Strong ability to coordinate and prioritize multiple responsibilities in a fast-paced environment.
  • Demonstrated ability to work as part of a team and communicate effectively cross-functionally.
  • Able to quickly adapt to new platforms, while staying in tune with new trends and technologies.
  • 0-2 years work experience in Marketing

Nice To Haves

  • Bachelor’s degree in business or related field preferred

Responsibilities

  • Learns and masters the GIMS product system for new item set-up and quoting.
  • Responsible for executing all new graphics projects through the ESKO system and process and manages all brand packaging updates.
  • Ensures all new products are photographed or rendered and uploaded to Salsify.
  • Assists with development of online content creation including Text-Over Images, MOHI Hero Images and enhanced content.
  • Manages tactical functions as they relate to new products and promotional vehicles – coordinating mockups, setting planograms, assisting product managers with administrative functions such as ordering samples, managing active item lists, etc.
  • Assists with other duties as requested e.g. inventory analysis, retail store checks, planogram development and set-up, etc.
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