Marketing Specialist - Cities Sector

GenslerChicago, IL
Onsite

About The Position

Gensler Chicago is looking for a Marketing Specialist who can bridge high-level strategy and high-impact production. This role is part strategist, part storyteller, and part producer. You will help teams synthesize what clients are trying to achieve, sharpen the pursuit approach, and build narratives that are clear, differentiated, and grounded in both design thinking and local context. You will be based in Gensler’s Chicago office, working as part of a highly collaborative regional marketing studio alongside colleagues supporting Lifestyle, Work, and Health. The work is fast-paced and varied and is ideal for a marketer ready to move beyond execution into influence — through sector specialization, deeper involvement in strategy, and stronger connection to how the firm positions itself in a changing market. You will join a team that values rigor, curiosity, and generosity — where marketers are expected to contribute ideas, challenge assumptions, and elevate the work together. In your first year, you will lead pursuits, support win strategy, and build strong working relationships with principals and teams. Over time, you will become a trusted voice in how the Cities sector competes — influencing storytelling, positioning, and business development strategy across the region.

Requirements

  • 5+ years of marketing experience in architecture, engineering, design, or professional services (AEC experience required)
  • Bachelor’s degree in Marketing, Communications, Graphic Design, Architecture, or a related field
  • Experience leading proposals and pursuits from kickoff through submission, including coordination with senior stakeholders
  • Strong writing, editing, and storytelling skills, with the ability to tailor messaging to different clients and pursuits
  • Strong visual communication and graphic design skills
  • Ability to work effectively with principals, designers, and cross-functional teams
  • Excellent organizational and time management skills, with the ability to manage multiple deadlines and priorities
  • Mastery of Adobe InDesign (required)
  • Proficiency in Microsoft Office (Word, PowerPoint, Excel)

Nice To Haves

  • Experience supporting Cities-related work, including education, aviation, infrastructure, or industrial sectors
  • Exposure to complex, multi-stakeholder pursuits requiring strategic positioning and local market insight
  • Interest in how design impacts communities, equity, resilience, and the built environment
  • Proficiency in Photoshop and Illustrator preferred
  • Familiarity with Miro, Salesforce, and Asana is a bonus

Responsibilities

  • Partner with principals, studio leaders, and project teams to shape pursuit strategy and develop compelling client narratives
  • Lead the development of proposals, presentations, and marketing materials that communicate clear, differentiated ideas
  • Serve as a key marketing partner for the Cities sector in Chicago, supporting business development efforts across multiple practice areas
  • Synthesize client goals, market context, and firm capabilities into strategic storytelling that strengthens positioning and increases win potential
  • Design and produce high-quality materials aligned with Gensler’s brand standards, with a strong emphasis on graphic clarity and impact
  • Manage multiple pursuits simultaneously in a deadline-driven environment
  • Collaborate with regional marketing team members to elevate content quality, improve processes, and share knowledge
  • Maintain and contribute to marketing collateral, content libraries, and information systems
  • Build an understanding of Gensler’s portfolio, research, and market position to inform storytelling and strategy

Benefits

  • medical
  • dental
  • vision
  • disability
  • wellness programs
  • flex spending
  • paid holidays
  • paid time off
  • 401k
  • profit sharing
  • employee stock ownership
  • twice annual bonus opportunities
  • reimbursement for certain professional licenses and associated renewals and exam fees
  • reimbursement for tuition for certain eligible programs or classes
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