Marketing Specialist

S. A. Comunale Co., Inc.•Barberton, OH

About The Position

The Marketing Specialist is responsible for supporting the Marketing Department across promotional campaigns, company branding, advertising, and internal communications. This position plays a key role in strengthening a cohesive and effective internal and external marketing strategy. The ideal candidate brings a proactive, detail-oriented mindset, exceptional communication skills, and the ability to independently manage multiple priorities.

Requirements

High school diploma or GED is required.
3-5 years’ experience in marketing, communications, or a related field is required.
Significant experience with Microsoft Office applications including SharePoint is required.
Superior written and verbal communication skills are required. This individual will regularly produce polished, professional communications both internally and externally.
Exceptional attention to detail is required; accuracy is non-negotiable.
Strong follow-through and initiative are essential — this role requires someone who identifies what needs to be done and takes ownership without being asked.
Ability to think strategically, make sound decisions, and produce accurate and timely results is required.
Excellent organizational skills with the ability to prioritize and manage competing deadlines in a fast-paced, multi-task environment are required.
A motivated self-starter who can work with minimal supervision while also contributing effectively in a team environment.
Ability to build positive working relationships with employees and management at all levels.
Demonstrated integrity, professionalism, and commitment to company values.
Compliance with all operating policies, procedures, executed plans, and programs is required.
Ability to prioritize in a fast-paced multi-task environment is required.
Ability to work with minimal supervision as well as work effectively in a team environment.
Complying with all operating policies, procedures, executed plans, and programs is required.
Must have the demonstrated ability to effectively communicate, cooperate, and collaborate with multiple levels of employees, government agencies, customers, vendors and suppliers.

Nice To Haves

Proficiency in Adobe Creative Suite or Canva is strongly preferred.
Demonstrated experience managing digital advertising campaigns (Google Ads, LinkedIn, etc.) is preferred.
Prior experience in event planning and coordination is highly recommended.

Responsibilities

Assist in the planning, execution, and monitoring of digital advertising campaigns across platforms including Google Ads, social media, and other relevant digital channels.
Maintain Google Business profiles for all branch offices, ensuring accurate and up-to-date information
Support efforts related to brand presence including large platform advertising, fleet customization, and internal and external-facing collateral.
Abide by S.A. Comunale and EMCOR brand standards and requirements as they relate to all marketing and communications outputs.
Stay up to date on new technologies, best practices, and industry trends to help inform innovative strategies as they relate to market presence and digital performance.
Provide support in identification, customization, ordering, receiving, storing, and distribution of promotional items and apparel.
Coordinate tracking of requests, packaging, and delivery of promotional materials, apparel, and literature for branch offices, customer-facing team members, and new hires.
Assist with the production of artwork, case studies, and sales literature for various marketing and branding efforts.
Support the full lifecycle of marketing events including tradeshows, community and training events, and similar engagements — from initial planning through on-site facilitation and post-event follow-through.
Coordinate logistics, vendor relationships, materials, and schedules to ensure seamless event execution.
Assist in planning and execution of employee engagement events, ensuring alignment with company culture and brand standards.
Demonstrate strong follow-through on all event-related action items, deadlines, and deliverables — taking initiative to identify and resolve gaps before they become issues.