Marketing Project Specialist

Lakeside HR Group • Minneapolis, MN

4d • $70,000 - $80,000

About The Position

Lakeside HR Group has been engaged by our client to recruit for a Marketing Specialist to join their team. Our client is dedicated to delivering proactive, strategic, and best-in-class IT support to small and medium-sized businesses and schools in the Minneapolis-St. Paul area. They were founded on the principle of being a true technology partner to their clients, helping them leverage IT to achieve their business goals. They are building a team of passionate, skilled, and client-focused professionals to grow with us from the ground up About You: They are seeking a driven and results-oriented Marketing Project Specialist to spearhead our growth initiatives. The ideal candidate will have experience in B2B marketing and a track record of successfully driving brand visibility, generating leads, and fostering client engagement. This is a roll-up-your-sleeves role with room to grow into greater strategic responsibility. You will have the opportunity to make a visible impact on a growing brand and help shape the future of their marketing function.

Requirements

• 3+ years of experience in a B2B marketing or sales role, preferably in technology or professional services.
• Strong networking and relationship-building abilities.
• Excellent project management and organizational skills; comfortable juggling multiple priorities.
• Excellent communication, presentation, and negotiation skills.
• A deep understanding of consultative selling principles.
• Demonstrated experience supporting business development through marketing.
• Comfortable working independently while managing external partners and internal stakeholders.

Nice To Haves

• Experience using a CRM like pipedrive for pipeline management.
• Demonstrated experience with digital marketing tactics, including SEO and social media marketing.

Responsibilities

• Work closely with our leadership team and outside contractors to develop and execute comprehensive marketing strategies that support brand growth and client acquisition.
• Work hands on with sales to develop and execute a comprehensive sales and marketing strategy to achieve revenue targets.
• Partner with the sales team to support campaigns, develop lead-generation strategies, and update assets that support business development.
• Create marketing collateral, case studies, and blog content that showcases our expertise.
• Build and nurture a network of referral partners in the local business community.
• Represent the company at local networking events and trade shows.
• Coordinate the development and inventory of branded items, sales collateral, and marketing materials.

Benefits

• Medical, Dental & Vision Insurance: 50% employer-paid coverage for the employee to keep you healthy.
• 401(k) Retirement Plan : Employer match of up to 4% to help you plan for the future.
• Disability Coverage : Short-term and long-term disability insurance included at no cost to you.
• Time Off : Enjoy 2 weeks of PTO and 2 weeks of unpaid time off annually

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed