Marketing Specialist, AEO Operations

PLACE Corporate CareersAustin, TX
$65,000 - $75,000

About The Position

At PLACE, we’re building a category-defining company at the intersection of real estate, technology, business services, and the consumer. As a profitable, hypergrowth startup, on the path to an IPO, our standards are high, and our team is scrappy, and our commitment is to execute the best work of our lives. This is YOUR CHANCE to shape the backbone of a company that’s scaling rapidly and innovating boldly. As our Online Reputation Management (ORM) Specialist, you’ll partner with the Co-Founder of Maestro Marketing Services, founders, and executives to protect and elevate how our brands are perceived across search, social, and AI platforms — ensuring the content people (and AI systems) find is accurate, helpful, and reflects the best of who we are. If you thrive in complexity, entrepreneurial problem-solving, and believe in scaling through tech and AI, this is your PLACE.

Requirements

  • 3-6 years of marketing, content, or social media experience
  • Demonstrated ability to manage multiple projects simultaneously, each with their own deliverables and KPIs
  • A track record of owning outcomes, not just tasks — you follow through and hit your metrics
  • A data-driven approach to decision-making
  • A continuous-improvement mindset toward process and results
  • Strong organizational skills, with comfort working within established processes and improving them
  • Strong writing and editorial judgment
  • Familiarity with SEO/AEO concepts

Nice To Haves

  • Experience with reporting/dashboard tools (BigQuery or similar)
  • Real estate industry experience

Responsibilities

  • Own day-to-day content creation and monitoring across social (including Meta and Reddit), owned & partner web properties, and video for your assigned brands (5+ at a time)
  • Take accountability for sentiment, visibility, and content accuracy metrics across your brand set — not just task completion
  • Execute against the ORM/AEO strategy and processes set by leadership, proactively flagging gaps or issues
  • Monitor brand representation across AI answer engines (ChatGPT, Perplexity, Gemini, Claude) and flag notable shifts
  • Coordinate with contractors and virtual assistants on content execution, and take accountability for the quality of their output
  • Build and maintain reporting dashboards tracking sentiment, visibility, and content performance
  • Deliver regular sentiment, visibility, and performance reports to stakeholders and brand marketing teams
  • Partner with marketing teams across brands on content needs and messaging alignment
  • Support editorial review of externally branded content to ensure it reads as authentic and credible in community-driven channels, following standards set by leadership

Benefits

  • PTO as needed
  • Comprehensive insurance coverage
  • 401(k) match
  • Stock option grants
  • Stock purchase plan
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