Marketing Program Manager, Old Navy

Gap Inc.

About The Position

As a Marketing Program Manager, you'll partner with cross-functional teams across Brand Marketing, Growth Marketing and Creative to drive marketing initiatives from planning through execution. You'll be a strategic problem-solver, a detail-obsessed executor, and a strong communicator who thrives in a dynamic, collaborative environment.

Requirements

3+ years of program or project management experience, ideally within a marketing, creative, or retail organization
Experience in omni-channel retail, fashion, or consumer brands
A proven track record of managing large-scale, cross-functional marketing programs from concept to launch
Excellent organizational skills with the ability to manage multiple workstreams in a fast-paced, matrixed environment
Strong communication and stakeholder management skills-you bring teams together and keep them aligned
Experience with project management tools (e.g. Airtable, Workfront, Asana, Smartsheet, or similar)
A collaborative, adaptable, and solutions-oriented mindset

Responsibilities

Drive end-to-end program management of complex marketing initiatives-seasonal campaigns, go-to-market moments, brand storytelling, and integrated media activations
Partner with Marketing leadership to build clear, actionable project plans aligned with business priorities, timelines, and resources
Ensure cross-functional alignment, facilitating collaboration between Brand Marketing, Growth Marketing, Creative, and external partners
Lead project planning, milestone tracking, and risk management, adapting timelines and processes in real time to meet shifting business needs
Facilitate effective communication across teams and stakeholders, driving clarity on goals, roles, timelines, and outcomes
Continuously optimize workflows, tools, and processes to improve team effectiveness and efficiency.

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