Marketing Operations Specialist

Shane Co.Greenwood Village, CO
6dHybrid

About The Position

The Marketing Operations Specialist owns the execution and coordination of marketing and creative workflows in close partnership with marketing leadership, ensuring campaigns are delivered on time, on scope, and aligned to approved objectives. This role owns the project management of all marketing campaigns across channels, ensuring projects move efficiently through all phases, timeline are met, resources are aligned, budgets are managed, and objectives are achieved. They serve as a central point of coordination for campaign planning, execution, and optimization while improving processes, tools and ways of working.

Requirements

  • Bachelor’s degree in Marketing, Communications, Business, or related field.
  • 4+ years of successful project management experience within marketing, creative, or cross-functional environments.
  • Proven experience supporting and executing a variety of marketing and creative campaigns from inception through completion across multiple channels.
  • Solid working knowledge of the creative process, including developing and managing creative briefs, work flows and setting realistic timelines and turnaround expectations.
  • Proficient in Microsoft Office Suite (Excel, PowerPoint, Work, Outlook).
  • Experience using project management tools, Jira preferred.
  • Strong oral and written communication skills with the ability to clearly convey information, drive alignment, and confidently interact with cross-functional partners and senior stakeholders.
  • Demonstrated ability to build effective working relationships and collaborate across teams.
  • Highly adaptable and comfortable with adjusting quickly to changing priorities and evolving business needs.
  • Proactive problem-solver with the ability to anticipate challenges and take action to minimize impact.
  • Impeccable attention to detail and a strong commitment to quality, accuracy, and follow-through.
  • Excellent time management, organizational, prioritization, and multi-tasking skills in a fast-paced environment.
  • Demonstrated ability to solve problems creatively, compromise when needed, and deliver results without negatively impacting timelines and quality.

Nice To Haves

  • Familiarity with digital asset management systems, OpenText Media Manager preferred.
  • Working knowledge of Adobe Creative Suite tools (Photoshop, InDesign, Illustrator) to effectively collaborate with creative partners.

Responsibilities

  • Campaign & Project Management Successfully project manage and execute the end-to-end marketing and creative process across all phases, leading multiple projects, deliverables, milestones, and schedules simultaneously.
  • Independently manages end-to-end project execution for multiple concurrent marketing and creative initiatives, coordinating inputs, timelines, and dependencies across teams.
  • Open all projects and load briefs into Jira (or other project software), ensuring accurate setup, timelines, and ownership.
  • Ensure timely release of final creative assets to channel leads and own campaign go-live tracking and reporting.
  • Initiate hindsight audits in partnership with channel leads; manage documentation and insights to inform optimization
  • Process, Workflow & Calendar Ownership Own and maintain the seasonal and annual marketing process calendars, marketing plan and messaging calendars, ensuring milestones are clearly defined and updated for clarity and alignment with all necessary partners.
  • Develop and maintain an overarching, integrated project calendar outlining key initiatives across workflows and serving as a centralized view of priorities.
  • Regularly review calendars with channel leads to identify conflicts, risks, dependencies, and opportunities.
  • Continuously evolve and improve campaign planning, timelines, visualization tools, and workflow processes.
  • Meetings, Communication & Documentation Proactively organize, schedule, and manage all project and creative meetings, including pre-meetings, presentations, weekly creative reviews, and milestone meetings.
  • Create agendas, prepare planning materials, capture notes, distribute recaps, and clearly define next steps to keep projects moving forward.
  • Attend Marketing Leadership Team and Marketing Department Leads meetings to support successful execution, alignment to goals, and proactive solutioning of potential bottlenecks.
  • Communicate clearly and consistently with channel marketing and creative to manage expectations and ensure successful asset delivery.
  • Ensure through and accurate project documentation is maintained for every initiative.
  • Creative Resource & Tool Management Responsible for day-to-day management of the project management system (Jira or similar) including accurate project setup, workflow management, and regular audits.
  • Coordinates project assignments with creative leadership and supports visibility into workloads and timelines.
  • Proactively identify risks, dependencies, and bottlenecks, elevating issues and driving solutions to keep projects on track.
  • Budget & Financial Management Support the annual marketing budget planning process in partnership with budget owners.
  • Own the successful management of the marketing budget template and track budget performance monthly, working to keep budget up to date and accurate as well as keeping marketing leadership informed of progress, risks, and reallocation needs.
  • Serve as the primary marketing point of contact for Accounting by attending monthly budget review meetings, addressing questions, and coordinating follow-ups with budget owners.
  • Partnership & Leadership Support Build strong, effective relationships across marketing, creative, and business teams.
  • Support marketing leadership by proactively identifying process gaps, workload challenges, and opportunities for improvement.
  • Use independent decision making, analysis, and creative problem solving to resolve issues and maintain momentum across initiatives.

Benefits

  • We offer a competitive base rate and an opportunity for a yearly bonus.
  • You’ll enjoy a generous time-off package, including 3 weeks of vacation, and an annual float day.
  • We value holidays and are closed on major ones. Plus, you receive a float day and paid volunteer day annually.
  • We also value your work-life balance and keep favorable hours that provide a great retail experience to our customers while respecting your time and well-being.
  • In times of major illness, you can earn time off at full pay for self or family care.
  • You’ll also benefit from paid parental leave, an Employee Assistance Program, and assistance navigating medical complexities.
  • We value your health and provide you with paid sick time.
  • Additionally, you can access competitive medical, dental, and vision plans, a 401(k) with company match, and flexible spending accounts.
  • You can also enjoy voluntary benefits, including long-term disability, life insurance for dependents, and pet insurance.
  • We also have a dedicated staff member who focuses on well-being and work-life balance, ensuring you thrive professionally and personally.
  • Enjoy a generous store and online discount, available for you and your family members.
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