Marketing & Operations Specialist

Geekplus America Inc•Suwanee, GA

14d•Hybrid

About The Position

Marketing & Operations Specialist Geekplus America is seeking a Marketing & Operations Specialist to support the execution of the US marketing strategy and help drive business growth across the region. This role will work closely with Global Marketing and cross-functional teams to deliver high-impact marketing campaigns. This is a hands-on, execution-focused role ideal for someone who enjoys balancing creative marketing initiatives with strong operational and analytical support. The ideal candidate is organized, data-driven, and excited to work in a fast-paced environment.

Requirements

2–4 years of experience in marketing, communications, operations, or a related field.
Bachelor’s degree in Marketing, Communications, Business, or a related field.
First experience in B2B marketing preferred
Strong writing and communication skills
Familiarity with CRM systems (Microsoft Dynamics 365 preferred) is a strong plus
Knowledge of Google Ads, SEO, and digital marketing best practices is a plus
Strong sense of ownership with a proactive, analytical, and results-driven mindset
Interest in robotics, automation, or logistics is a strong plus
Willingness and availability to travel for trade shows, events, and video shoots

Nice To Haves

Chinese language proficiency preferred but not required.

Responsibilities

Plan, develop, and execute of social media content across key platforms (e.g., LinkedIn, YouTube, Instagram, etc.) in alignment with the global marketing strategy
Assist in executing SEO and SEM strategies to drive website traffic and lead generation
Support the setup, execution, and optimization of Google Ads and other paid media campaigns
Help coordinate digital media advertising initiatives and track performance
Execute email marketing campaigns end to end, including campaign setup, list segmentation, scheduling, testing, and deployment
Build and manage email campaigns aligned with trade shows, webinars, content launches, and ongoing lead-nurture programs
Implement email automation workflows, including follow-up sequences and lead-nurture emails
Support logistics and execution for supply chain trade shows and events
Coordinate with event organizers, vendors, and internal stakeholders
Manage pre-event and post-event communications, including invitations, follow-ups, and lead handover
Provide onsite event support as needed, ensuring smooth execution and brand consistency
Assist with industry award applications, including content drafting and submission coordination
Support the drafting and editing of press releases, articles, and external communications
Coordinate with internal teams and external partners to support PR initiatives
Assist the marketing manager in preparing data-driven weekly and monthly performance reports for regional and global teams
Support coordination between Sales and Marketing by assisting with CRM processes, including lead assignment and data accuracy
Provide administrative and operational support for marketing activities, including invoicing coordination, documentation, and internal processes
Assist in adapting and developing marketing assets such as product brochures, presentations, and digital content
Liaise with video production vendors and internal teams to support video projects
Support drafting and coordination of customer case studies and success stories
Ensure marketing materials are accurate, up to date, and aligned with brand guidelines