Marketing Operations Manager

Smithfield Foods • Smithfield, VA

37d

About The Position

At Smithfield Foods, we are driven by a passion for bringing delicious, high-quality pork products to tables across America. The Marketing Operations Manager plays a critical role in supporting the success of the Smithfield marketing organization by driving operational excellence, ensuring fiscal discipline, and enabling our marketing teams to execute with efficiency and precision. Reporting directly to Smithfield’s Director of Operations and Brand Experience, this role works closely with the Chief Marketing Officer, Brand Marketing, Finance, Procurement, and cross-functional partners to manage marketing budgets, vendor processes, and marketing materials that help bring our brands to life.

Requirements

• Bachelor’s degree from an accredited four-year college or university in Marketing, Business Management, Research Analytics, or a related field and 5+ years of relevant experience, or equivalent combination of education and experience, required.
• 2+ years of demonstrated experience in team management/development or project leadership is required.
• Excellent communication skills, both oral and written, and collaborative subject matter expert team player approach.
• Advanced skills in Microsoft Office tools (Excel, Word, PowerPoint); experience with data share and warehousing systems preferred (SharePoint).
• Experienced in leading fast paced project initiatives, with overlapping systems, vendors and internal resources to deliver on-time and on budget fast-paced project initiatives, with overlapping systems, vendors, and internal resources to deliver on-time and on-budget outcomes.
• Unwavering integrity, resourceful, approachable, adaptable, detail-oriented, and policy-minded with strong time-management prioritization skills.

Nice To Haves

• Certified Project Management (CPM) certification is a plus.
• Familiarity with marketing systems such as CRM, financial tracking, purchase order tools, and vendor management processes is preferred.
• Marketing project management within a CPG or food industry environment preferred.

Responsibilities

• Marketing Budget & Financial Management Partner with the CMO and Finance team to build, track, and manage annual and quarterly Advertising & Promotion (A&P) budgets across all brand portfolios.
• Develop and maintain detailed budget trackers and dashboards to monitor spend, accruals, and forecast accuracy.
• Support monthly and quarterly business reviews by preparing budget summaries and variance analyses.
• Ensure timely and accurate processing of invoices, purchase orders, and budget adjustments.
• Vendor & Process Management: Serve as the key liaison for vendor onboarding, compliance, and invoice management within Smithfield’s procurement systems.
• Collaborate with brand managers and Procurement to ensure vendors are properly set up, SOWs are complete, and payment terms are met.
• Streamline marketing operations processes to improve efficiency, transparency, and adherence to internal policies.
• Assist in the management of the department’s digital contract management to ensure all records are housed in systems correctly and stay current.
• Marketing Materials & Tools: Develop and manage new product sales decks, one-pagers, and support materials for internal and customer presentations.
• Partner with brand and sales teams to ensure alignment on messaging, product claims, and design standards.
• Oversee the organization and accessibility of marketing assets, ensuring brand consistency and ease of use across teams.
• Cross-Functional Collaboration & Support: Provide day-to-day support to the brand marketing team, ensuring smooth operational flow between marketing, finance, sales, and procurement.
• Assist with project tracking, agency management logistics, and reporting for major campaigns and new product launches.
• Contribute to continuous improvement initiatives to optimize how Smithfield’s marketing organization plans, spends, and communicates.

Benefits

• Smithfield is proud to offer robust, flexible and affordable benefit plans and programs to support our team members and their loved ones, and with out-of-pocket costs, on average, 20 percent less than plans offered by other employers.
• Beyond our medical plans, our Be Well programs offer tools and resources to enhance your quality of life, at no additional cost.
• These programs are uniquely tailored to our Smithfield team and provide support for elective surgeries, weight loss, mental health, cancer, kidney disease, diabetes, smoking cessation, asthma, maternity management and more.
• Our company invests in your future.
• We offer comprehensive training and professional development programs designed to help you reach your full potential.
• Our partnership with GUILD supports your continuing education with tuition assistance covering English language learning and various certificate programs, while our leadership development initiatives nurture high-potential talent.
• For those looking to build specialized skills, we offer apprenticeship programs that combine hands-on experience with focused learning.
• We also offer unique benefits like our Smithfield Scholarship Program for employees’ children.
• Smithfield’s Education Reimbursement Program provides financial reimbursement to team members who want to further their formal education by obtaining a GED/High School Equivalency (HSE) Diploma or by pursuing an academic degree at an accredited college or university that is not a Guild learning partner.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees