Marketing Operations & Logistics Specialist

Improveit Home Remodeling•Columbus, OH

About The Position

The Marketing Operations & Logistics Specialist will manage the operational and administrative responsibilities of our tradeshows and all community events. This person will also promote our displays and event marketing activities on social media. They will act as a brand ambassador in our communities, always professionally representing our Company and team. This position will also work as a liaison between the operations and marketing teams on seamless show set-ups, teardowns, and display repairs. They will be the main point of contact for all show and events vendors, handle all show contracts and associated orders, and act as the on-staff show coordinator across our marketing areas. He or she will also constantly seek and present new exhibit opportunities to the Lead Generation & Advertising Manager. Additionally, the Marketing Operations & Logistics Specialist will assist the Marketing team on a variety of marketing and operations tasks, as assigned, including supporting the successful planning and execution of team initiatives. They will be the go to person to enhance processes, document operating procedures and create easy to use systems across the marketing team and beyond.

Requirements

Willingness to travel up to 30% of the time
Ability to work in a flexible schedule including some nights and weekends during events
Bachelor’s Degree in Marketing, Advertising, Communications, Digital/Tech or Business, or related field
3-5 Years of Event Marketing experience (not including internships)
Contagious energy and passion for events and meeting performance standards
Tech-savvy and able to learn new software programs for use in decision making
Ability to work with a cross-departmental team
Exceptional communication skills
Excellent negotiation and phone skills
Has a can-do tenacious attitude that doesn’t take no answer as an answer
Understands the principles of marketing, design, advertising, lead generation, and branding
Ability to effectively manage projects and keep a team on track to meet a deadline
Exceptional organization, project and time management skills
Ability to problem-solve and collaborate with others to reach resolutions
Ability to learn quickly and apply what is learned to everyday work
Ability to identify points of friction in processes and create a plan to fix them
Budget Conscious
Someone who is always looking for a creative solution to problems
Highly Proficient in Microsoft Office Suite, especially excel
Embraces and exhibits Company Core Values: Whatever it Takes, Never Satisfied, Committed to Excellence, Customer First, Win Together

Nice To Haves

Experience with project management software (Monday), a plus
Experience with Salesforce, a plus

Responsibilities

Shows & Events Facilitate all external events, comprised of tradeshows, fairs and festivals, while working closely with Marketing & Operations Team Leadership to execute the creative vision for each show.
Maintain a current inventory of all show and events assets.
Secret-shop and compile competitive scouting reports of other exhibitors at each event we attend.
Maintain relationships with vendors to schedule and book shows in a timely manner
Research and propose new shows and events to Advertising & Lead Generation Manager
Assist in management of marketing team expenses and keep a detailed budget for all shows and events
Conduct internal staff surveys and report on feedback from each event attended
Travel to events to assist in set-up, interact with customers, and providing them with information about our products and companies as needed
Coordinate all initiatives developed by the Corporate Culture team including internal contests, celebrations, and annual gala events across all office locations.
Assist Internal Communications team with on-site logistics for town hall and webcast events as needed.
Assist Marketing Department with staging and environmental design both internally in the office environment, and externally in tradeshow and event booths.
Plan and manage customer events within our office locations and showrooms as needed
Manage the annual sweepstakes
Plan and execute annual companywide gala
Assist with researching competitors and keeping track of promotions
Manage project management platform (Monday)
Hold team members accountable to deadlines and crucial tasks
Record and draft SOP’s for the Marketing Team
Own meetings. recaps and agendas of team meetings
Coordinate photoshoots and video testimonials with customers or stakeholders including but not limited to staging, initial reach out and schedule coordination
Act as a production assistant to Multimedia Specialist during customer testimonials and other video/photo shoots
Other duties as assigned by Lead Generation & Advertising Manager