Marketing Operations Coordinator, Senior Associate

The Vanguard GroupMalvern, PA
Hybrid

About The Position

At Vanguard, we don't just have a mission—we're on a mission. To work for the long-term financial wellbeing of our clients. To lead through product and services that transform our clients' lives. To learn and develop our skills as individuals and as a team. From Malvern to Melbourne, our mission drives us forward and inspires us to be our best. Vanguard has implemented a hybrid working model for the majority of our crew members, designed to capture the benefits of enhanced flexibility while enabling in-person learning, collaboration, and connection. We believe our mission-driven and highly collaborative culture is a critical enabler to support long-term client outcomes and enrich the employee experience.

Requirements

  • Minimum two years related work experience.
  • Undergraduate degree or equivalent combination of training and experience.

Responsibilities

  • Manages the editing, updating, and publishing of content and multimedia to various platforms. Adheres to design and content guidelines. Oversees content elevation and implements divisional content archival strategies.
  • Consults across Marketing Management teams to determine campaign target audience and defines options for targeting. Identifies need for new system targeting capabilities. Identifies, documents, and implements process changes.
  • Gathers usage statistics for analysis. Measures and evaluates effectiveness of communications across all platforms.
  • Implements enhancements of systems and sites. Maintains awareness of new technologies and leads implementation of new capabilities as a technical expert. Recommends options to increase productivity and efficiency.
  • Tracks and maintains content submission requests, monitors queues and work volumes, reprioritizes to meet deadlines.
  • Supports testing for new targeting, ensures accuracy of materials.
  • Participates in special projects and performs other duties as assigned.
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