Marketing Manager

TalkingPoints

18d • $100,000 - $115,000 • Remote

About The Position

We’re looking for a Marketing Manager to join our team. This is a highly cross-functional, hands-on role for a marketer who is excited to both execute and own key areas of our marketing efforts.

You’ll play a central role in shaping how we show up across channels—bringing ideas, driving execution, and helping us tell compelling stories about our impact and our future. This role is ideal for someone who thrives in a fast-paced environment, takes initiative, enjoys wearing multiple hats, and is excited to own projects from concept through execution.

This is an individual contributor role with meaningful ownership and autonomy, but no direct people management. You will:

Requirements

• Have 6+ years of experience in marketing, communications, or a related field
• Bring experience in education and/or edtech (required)
• Demonstrate strong writing and editing skills, with the ability to craft compelling content across formats and audiences
• Have experience owning or significantly contributing to marketing channels (e.g., content, social, email)
• Are able to manage multiple projects and priorities with strong attention to detail
• Are a self-starter who is comfortable working independently and taking initiative
• Are tech-savvy and comfortable learning new tools quickly
• Have experience with tools like HubSpot, Customer.io, Canva, and/or Adobe Creative Suite is a plus
• Are familiar with AI tools and an interest in using them to improve efficiency and output
• Bring basic design skills or strong visual instincts (preferred)

Nice To Haves

• Experience in or empathy with communities we serve (e.g., underserved populations, education, immigration, bilingual and/or multicultural environments)

Responsibilities

• Lead Content & Editorial Calendar: Own the planning and execution of our blog and content calendar, including writing and editing multiple posts per month
• Customer and brand Storytelling: Lead customer interviews and develop compelling success stories, case studies, and testimonials as well as storytelling around the future direction of the organization
• Drive Marketing Campaign Content: Write and develop content for marketing emails, newsletters, and campaigns that support engagement and growth
• Own and Execute Social Media Strategy: Plan, create, and manage content across LinkedIn, Facebook, X, and other platforms—continuously testing and improving performance
• Support and Execute Events: Plan and support logistics for national conferences and events, ensuring strong brand presence and follow-up
• Contribute to Marketing Strategy: Bring ideas and insights to improve messaging, campaigns, and channel performance
• Manage Tools & Workflows: Work within platforms like HubSpot, Customer.io, and others to execute and optimize marketing efforts
• Collaborate Cross-Functionally: Partner with marketing, product, sales, and partner success teams to align messaging and surface impactful stories

Benefits

• Competitive salary, health insurance, benefits, and flexible time off
• 401K match
• Annual professional development benefit
• Flexibility to work remotely
• Fun, smart, dynamic, motivated team focused on working together to transform family engagement to serve the families who need it most

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed
• Number of Employees: 11-50 employees