Marketing Manager; Customer Engagement (FT | Remote | 3 months+)
About The Position
A global membership organization that serves corporate finance professionals is seeking the support of an experienced marketing professional with particular experience in customer engagement and growth. This fully remote (work-from-home), full-time (37.5 hours/week) role requires availability during typical east coast business hours daily; either 8am-4pm or 9am-5pm. We're looking for someone to start work early to mid-July and continue for at least three months. There is a possibility this role could extend beyond three months or transition into a full-time position. However, our current focus is on identifying the best person for the job who is excited about working in a full-time role for three months starting in July.
Requirements
- Marketing automation experience (Hubspot preferred, but experience with Salesforce, Zoho, Pipedrive, Brevo, ActiveCampaign or similar tools is valuable).
- Project Management experience (ClickUp preferred, but experience with Trello, Monday, Asana, Miro, Basecamp or similar tools is valuable).
- Demonstrable experience producing and publishing content using website content management tools is a plus.
- Digital advertising experience utilizing tools within platforms like Google, Bing, LinkedIn and YouTube.
- Excellent general communication skills.
- Ability to independently prioritize and manage time effectively across multiple projects.
- Capable of offering and accepting feedback constructively.
- Self-motivated, inquisitive.
- Adaptable; open to changes in organization or process.
Nice To Haves
- BS or BA in Marketing or a related field is preferred.
Responsibilities
- Lead the development and execution of data-driven, multi-channel marketing plans that align with the organization’s global strategy and drive event attendance, membership acquisition, retention, and engagement.
- Enhance the customer journey through targeted messaging, personalized campaigns, and compelling content that increases participation in programs and events.
- Write and edit compelling marketing content across multiple channels, including email, social media, digital advertising, websites, collateral, and content marketing initiatives.
- Utilize analytics and audience insights to optimize campaign performance, improve customer engagement and inform strategic decision-making.
- Develop dashboards, reports, and performance metrics to measure marketing effectiveness and provide actionable insights.
- Ensure marketing campaigns are executed on time, within budget and with a high degree of accuracy and quality.
- Ensure consistency in branding, messaging, and customer experience across all marketing touchpoints.
Benefits
- Possibility of assignment extension or offer of staff role w/ benefits.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
