Marketing Manager

Richardson Sports IncSpringfield, OR
Onsite

About The Position

At Richardson, the Marketing Manager is the operational heartbeat of the marketing team, responsible for turning ideas into execution, organizing complexity, and aligning cross-functional efforts. This role blends strategy with precision, managing the day-to-day orchestration of campaigns, content production, advertising, trade show and experiential marketing, and brand operations. The ideal candidate is highly organized, detail-driven, and people-focused, anticipating needs and building processes to optimize team performance. They are adept at project management, maintaining project momentum, fostering team communication, and aligning priorities while upholding the brand's craftsmanship and authenticity. The role requires candid communication, calm problem-solving, and a team-first mindset, with a commitment to delivering high-quality work and ensuring consistent, clear, and authentic brand representation. This is a fully onsite role at the Springfield, OR, Headquarters.

Requirements

  • Bachelor’s degree in Marketing, Communications, or related field; or 5–7 years of relevant experience in lieu of a degree.
  • 4–6 years of experience in brand marketing, social media management, marketing operations, and /or project management at a brand or marketing agency.
  • Proven experience managing marketing campaigns from planning through launch.
  • Strong understanding of content production, social media, digital marketing, and creative processes.
  • Excellent project management skills with the ability to juggle multiple competing priorities.
  • Experience with trade show planning, experiential marketing, or event logistics.
  • Familiarity with marketing tools such as Monday.com, HubSpot, Canto, Figma, GA4, and WordPress.
  • Exceptional written and verbal communication skills.
  • Strong analytical thinking and experience with performance reporting.
  • High emotional intelligence with a collaborative, team-first mindset.
  • Creative problem-solver with strong attention to detail and the ability to navigate ambiguity.

Nice To Haves

  • Experience in the apparel, sporting goods, or outdoor industries.
  • A love for sports, the outdoors, and the communities we serve.

Responsibilities

  • Lead and manage brand marketing initiatives across campaigns, content, digital channels, product communications, and seasonal moments.
  • Oversee day-to-day execution, ensuring all creative, assets, deliverables, and approvals stay on track.
  • Own marketing workflow and project management across teams and tools.
  • Improve processes, build operational efficiencies, and streamline approvals to keep the team moving with clarity and confidence.
  • Assist in managing the marketing calendar, ensuring alignment across product releases, storytelling moments, trade shows, and cross-functional priorities.
  • Produce in-house campaign shoots, including logistics, timelines, budgets, crew/talent support, and on-site problem-solving.
  • Work cross-functionally with creative teams to ensure content aligns with Richardson’s voice, tone, audiences, and brand values.
  • Lead planning, logistics, and execution of trade shows and experiential activations.
  • Manage booth assets, samples, timelines, vendor coordination, and on-site presence.
  • Partner with internal teams to plan, implement, and optimize digital marketing and advertising, including email, social, website, and print.
  • Ensure all content reflects consistent messaging, visual storytelling, and audience relevance.
  • Partner with internal teams to support product launches and storytelling moments.
  • Coordinate with agencies, freelancers, and vendors to ensure high-quality, on-brand deliverables.
  • Build positive relationships with teammates, customers, and brand partners to increase engagement and amplify the Richardson story.
  • Support budget management, vendor estimates, and reconciliation for campaigns, shoots, and experiential initiatives.
  • Assist with tracking and reporting on marketing metrics to inform continuous improvement and future planning.

Benefits

  • Relocation assistance may be provided for the right candidate.
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