Marketing Manager (39797)

Young Innovations

38d

About The Position

The Marketing Manager plays a key role in Young’s Campaign Engine, driving growth across our network by developing and executing data-informed marketing programs. This role connects strategy and execution, turning insights, product priorities, and promotions into campaigns that motivate dealers and drive pull-through demand from dentists and hygienists. You’ll like this role if: You have strong marketing acumen with an eye for detail and operational excellence. You understand how to balance dealer relationships, creative messaging, and performance analytics to deliver measurable results. Ability to juggle multiple campaigns and business priorities in a fast-paced data driven organization. You enjoy building a strategic vision in partnership with other leaders in the organization and seeing it through execution and results! Why You’ll Love Working Here: Medium sized company – not too big, not too small – just enough to get things done and see your impact. Did we say benefits? Full medical, dental, vision, 401k, parental leave, paid holidays, paid time off, and more! Dynamic marketing organization that drives sales and is growing! Who you’ll work with: Working as part of the Campaign Engine and reporting to the Director of Marketing, this role works closely with Category/Product Management, Sales, and the Content & Digital team to ensure that dealer campaigns are consistent, engaging, and effective.

Requirements

Bachelor’s degree in Marketing, Communications, or Business.
5+ years of marketing experience with a focus on digital and e-commerce strategy.
Proven ability to manage multiple campaigns with attention to detail, timing, and ROI.
Excellent communication skills and ability to collaborate across departments.
Hands-on experience in HubSpot for campaign automation, email marketing, and reporting preferred, CRM experience required.
Strong analytical skills with proficiency in Google Analytics and Excel.

Nice To Haves

Knowledge of the dental or orthodontic industry strongly preferred.

Responsibilities

Campaign Strategy & Execution Partner with the Sales team to build annual and quarterly dealer marketing calendars aligned with product launches, promotions, and commercial priorities.
Translate business objectives into integrated campaigns across digital and event channels.
Collaborate with Product Management and Sales to align messaging, timing, and promotional offers.
Campaign Execution & Optimization Manage end-to-end execution of marketing campaigns through HubSpot and related platforms, including segmentation, creative deployment, and lead tracking using data to optimize spend and improve ROI.
Coordinate with the Content & Digital team to deliver creative assets, paid media support, and social amplification for key campaigns.
Relationship Management & Collaboration: Partner with the Professional Relations team to incorporate educational and clinical content into campaigns when applicable.
Support the Director of Marketing in budget planning, forecasting, and post-campaign reporting.