Marketing Manager

United Way of Southern Nevada IncSpring Valley, NV
22h

About The Position

Reporting to the Marketing Director, the Marketing Manager supports United Way of Southern Nevada's marketing efforts by creating and managing high-quality marketing materials, website content, and digital campaigns that advance the organization's mission. This role focuses on maintaining and optimizing UWSN's WordPress website, including content updates, plugin/software integrations, and overall functionality. The Marketing Manager combines technical website support, copywriting and copy-editing skills, and marketing execution to support organizational initiatives, programs, and community engagement.

Requirements

  • Bachelor's degree (or equivalent) in Marketing, Communications, Web Design, or a related field.
  • 3-4+ years of professional marketing experience; nonprofit, fundraising, or mission-driven experience preferred.
  • Proven experience supporting websites using WordPress, including content updates, plugin/software integrations, and basic HTML/CSS for minor customizations.
  • Strong copywriting and copy-editing skills for web, print, and marketing materials.
  • Experience implementing digital marketing retargeting campaigns; social media ad management and vendor coordination preferred.
  • Knowledge of SEO best practices and website optimization.
  • Excellent oral and written communication skills, with the ability to collaborate across diverse teams.
  • Strong organizational and project management skills, able to handle multiple priorities in a fast-paced environment.

Responsibilities

  • Maintain, update, and optimize UWSN's WordPress website, including content management, plugin/software integrations, and technical troubleshooting.
  • Write, edit, and manage clear, compelling copy for website content, reports, press materials, brochures, presentations, and other marketing materials.
  • Execute marketing strategies and campaigns that support organizational goals, programs, and initiatives.
  • Implement digital marketing retargeting and advertising campaigns to maximize audience engagement and conversion.
  • Manage relationships with external vendors and technical partners to support website and digital marketing initiatives.
  • Optimize website content and structure for SEO and user experience, following best practices.
  • Monitor website and campaign performance using analytics to improve engagement, usability, and effectiveness.
  • Manage multiple projects simultaneously, delivering timely and high-quality outcomes.
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