Marketing Manager, Partnerships

Runway

12d•$100,000 - $150,000

About The Position

Runway is looking for a Marketing Manager to help build and scale high-impact marketing programs across our creator, partner, sponsorship, and growth ecosystem. This is a generalist marketing role for someone who can move fluidly between strategy and execution. Some immediate areas of focus include influencer creator partnerships, sponsorships, and partnership marketing. The right person is commercially minded, highly organized, creative, and comfortable operating in ambiguity. We are looking for someone who can build repeatable programs, manage relationships, and execute campaigns to turn marketing ideas into measurable growth.

Requirements

Marketing generalist with strong executional judgment and strategic range to work across multiple types of programs for a range of B2C and B2B audiences.
Experience managing creator partnerships with a clear view of how long-form content performs differently from short-form and other social channels.
4+ years of experience building marketing campaigns, influencer, affiliate, or growth programs from 0 to 1.
Experience managing external relationships: creators, sponsors, agencies, freelancers or vendors.
Experience writing briefs, managing timelines, coordinating stakeholders, and translating broad goals into concrete plans.
Strong taste, communication skills, and judgment around brand, audience fit, creator quality, partner value, business impact, and operational tradeoffs.
Comfortable with ambiguity and able to build from scratch.
Ability to create structure where it does not yet exist, but without slowing the team down with unnecessary process.
Care about measurement and be able to connect marketing programs to outcomes such as subscriptions, ARR, and enterprise pipeline influence.

Nice To Haves

Experience in AI, SaaS, subscription products.
Experience creating partner-facing materials such as briefs, sponsorship packages, or co-marketing materials.
Familiarity with Runway, AI video, creator communities, internet culture, and the broader creative technology ecosystem.

Responsibilities

Own and support marketing programs that help Runway reach priority audiences, grow demand, and deepen our presence among our target audiences.
Manage creator and influencer partnerships including affiliates.
Evaluate sponsorship opportunities.
Build co-marketing programs with customers, technology partners, model providers, vendors, and ecosystem partners.
Work across the full program lifecycle: identifying opportunities, developing briefs, managing outreach, coordinating execution, tracking performance, and recommending what to scale, change, or stop.
Partner closely with growth, creative, comms, events, PMM, sales, business development, legal, and finance to make sure programs are clear, on-brand, operationally sound, and connected to business outcomes.