Marketing Manager (Full-Stack Generalist)

Golden State Communications•San Jose, CA

3d•$130,000 - $150,000•Onsite

About The Position

We are seeking a versatile, high-impact Marketing Manager to serve as the sole internal engine for our marketing department. This is a "hands-on" role for a well-developed generalist who can move seamlessly between high-level strategy and day-to-day creative execution. You will be responsible for executing the 2026 Marketing Plan for our two primary business units: Golden State Communications (GSC) and Communication Rental Services (CRS). While you are a department of one, you will have the full support of our external agency partner, WebFX, who manages our two websites, SEO development, and all backend analytics. The ideal candidate has a strong eye for brand design, the technical ability to manage HubSpot, and the project management skills to keep a $300k+ annual marketing engine running smoothly.

Requirements

The "Full-Stack" Marketer: Proven experience as a generalist who can handle digital marketing, traditional print/mail, and event management simultaneously.
Brand/Design Proficiency: Strong aesthetic sense with the ability to create professional-grade marketing assets (Canva/Adobe Suite).
Technical Literacy: Expert-level knowledge of HubSpot and familiarity with navigating Google Analytics/WebFX dashboards to report on ROI and CAC.
Project Management: Disciplined ability to manage an annual marketing calendar across two distinct business units with different target segments.
Business Acumen: Ability to translate marketing activities into "Marketing-Influenced Pipeline" and "Closed-Won Revenue". Portfolio review required.

Responsibilities

Agency Management: Act as the primary liaison for WebFX, ensuring our SEO, SEM, and website development goals stay on track and align with our quarterly sales targets.
Creative & Brand Design: Lead the design and development of marketing collateral, including brochures, white papers, case studies, and mission-critical visuals that resonate with our core verticals (School Districts, Construction, Events, etc.).
HubSpot Administration/Net Suite: Manage the lead funnel from MQL to SQL. You will oversee email marketing campaigns, sales promotions, and the integration between WebFX analytics and our HubSpot CRM and Net Suite.
Content Generation: Develop authority-building content, including long-form blogs, press releases, and organic social media posts (3x weekly) to maintain our position as a preferred Motorola partner.
Demand Generation: Execute quarterly Account Based Marketing (ABM) direct mail waves and coordinate regional/national tradeshows and field events.
Partner Leverage: Coordinate with Motorola to utilize Co-Op/MDF programs, ensuring all sponsored events and co-branded campaigns are optimized for maximum offset.