Marketing Manager – Demand Generation - GA - On Site

Vensure Employer Solutions • Duluth, GA

1d • Onsite

About The Position

The Marketing Manager, Demand Generation will focus on demand generation activities and will help drive quality leads and contribute to revenue growth through targeted campaigns. This position requires a strong background in marketing with some B2B experience, excellent analytical skills, and a passion for creating impactful campaigns.

Requirements

• Proven track record of developing and executing successful marketing campaigns.
• Strong analytical and strategic-thinking skills.
• Excellent communication and interpersonal skills.
• Ability to work collaboratively-and independently-in a fast-paced, dynamic environment.
• Proficiency in project management, marketing automation tools, CRM and other marketing technologies.
• Bachelor's degree in Marketing, Business, or a related field.
• 3-5 years of experience in marketing, with a focus on B2B or software marketing.

Responsibilities

• Develop and execute marketing programs to generate demand for the company's solutions and services.
• Collaborate with cross-functional teams, including product, sales, and customer service, to identify and produce materials that support the prospect-to-client lifecycle.
• Create and manage targeted marketing campaigns across various channels, including events, social media, and digital advertising.
• Monitor and report on the effectiveness of marketing initiatives, using data to optimize and refine strategies.
• Stay up-to-date with industry trends and best practices in B2B marketing, specifically as it pertains to our target markets.
• Build, maintain and promote relationships with team members, peers across disciplines, and all other company team members ensuring effective coordination of communications and services affecting clients.
• Attend webinars and training to stay up to date on best practices related to the company and department.
• Complete projects and other duties as assigned by supervisor

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level