2027 Marketing Internships

Sub-Zero Group•Madison, WI

19h

About The Position

We are offering Marketing Internships from January 2027 to January 2028. These internships are available part-time during the Spring and Fall semesters (10-15 hours/week) and full-time during the summer (40 hours/week). Interns must be enrolled in a 4-year bachelor’s program with good academic standing and demonstrate flexibility in their schedules. The internships provide hands-on experience across various marketing functions including Magazine Marketing, Marketing Communications, Marketing Operations, Product Marketing & Launch, Visual Media Services, and Digital Marketing.

Requirements

Must be enrolled in a 4-year bachelor’s program.
Must have good academic standing.
Must be flexible during the Spring and Fall semesters to work 10-15 hours a week part-time.
Must be flexible to work 40 hours a week full-time during the summer.
Interest in digital marketing, web development, and website user experience (for Digital Marketing role).

Responsibilities

Support The Living Kitchen team through editorial research, content development, production coordination, audience insights, digital asset organization, and financial reporting.
Assist with sourcing and verifying story materials, maintaining editorial timelines and archives, analyzing performance and trends, supporting brand and style alignment, and contributing to partnerships, advertising, and event planning initiatives.
Create and edit content for employee, consumer, and trade audiences across digital and print media.
Collaborate with internal teams to support communications initiatives.
Gain exposure to employee communications, public relations activities, product launches, social media content creation and management, campaign reporting, and integrated communications projects.
Provide operational support to regional marketing teams including creating/managing events, and email campaign execution.
Create/update emails supporting product launches, nurture programs or one-off email campaigns using Marketo.
Assist in ad hoc reporting and data analysis on marketing programs.
Support the MOPs team in database cleanup and attribution tracking creation.
Develop an understanding of Sub-Zero, Wolf, and Cove products while supporting new product launch activities from concept through commercialization.
Conduct competitive and market research to inform product positioning, messaging, and launch strategies.
Assist in creating product marketing materials, launch tools, and internal communications.
Gain exposure to cross-functional collaboration with teams beyond Marketing to help bring new products to market successfully.
Digitize and transfer video, serve as production assistant on video and photo shoots, training content development, proof/edit PowerPoint, assist with live sales training events, assist with digital asset management, act as spotter for drone shooting, graphic design support, and provide creative and technical assistance.
Support a variety of digital initiatives with planning, testing, and delivery of digital experiences across the company's luxury website.
Gain hands-on exposure to the end-to-end website feature release process, including requirements gathering, content management, quality assurance, stakeholder collaboration, and post-launch monitoring.