2027 Summer Marketing Internship - Cleveland, OH

KeyBank•Brooklyn, OH

7d•Hybrid

About The Position

Key's Enterprise Internship is a 10.5-week program that provides meaningful work that matters, offers feedback and coaching, and creates engaging events and conversations that will spark excitement and interest in bringing one’s full-time career to Key. Interns are involved in a host of line of business specific projects that directly impact and benefit Key’s business and strategic pillars. The program includes networking with Key teammates across all levels of the organization, a series of Learning Labs where internal and external speakers provide insight on Key’s competitive landscape, financial wellness, and professional development best practices, and an assigned mentor who shares knowledge, experience, and advice. Enterprise Marketing encompasses the ability and passion to bring the KeyBank brand to life while supporting and enhancing Key’s business goals across the various lines of business. We work to maintain a strong, consistent brand and develop marketing campaigns that are better connected to business goals. We focus our core on speed & agility in marketing campaign execution that incorporates a cost efficiency that does not sacrifice effectiveness. Included in Enterprise Marketing is our overall brand creation, development and effectiveness, sponsorships and activation, creative development, legal/compliance approvals and marketing analytics. KeyBank’s Enterprise Marketing Team delivers fresh ideas that help bring strategic plans to life, and speak to our customers, prospects, company, and core principles. As an intern with our marketing department, you’ll work with industry and product experts across a wide variety of teams, including Branding, Sponsorships, Creative, Digital Platform and Marketing Analytics. You’ll gain an understanding of client and prospect needs and provide consultation on effective use of marketing and use your knowledge to provide recommendations on tactics to achieve marketing objectives. You will also learn to influence business partners and stakeholders in the effective use of a multitude of marketing.

Requirements

Must have completed at least two years toward a four-year, undergraduate degree program with coursework in marketing, communications, or related field with an anticipated graduation in or before May of 2028
Outstanding academic achievement (minimum undergraduate 3.0 GPA)
Demonstrated leadership and teamwork from past work experience and/or extracurricular activities
Bring solid analytical, problem solving, communication and presentation skills
Proficiency in Excel and PowerPoint

Nice To Haves

Experience with knowledge of any of the following: Marketing Analytics Tools including Google or Adobe Analytics, Tableau or Power BI, and/or advanced Excel skills including pivot tables and VLOOKUPS
Digital Marketing Platforms, including content management systems and email marketing tools
Data & Research Skills, including SQL or Python basics

Responsibilities

Support marketing managers in creating marketing plans and executing programs
Work with marketing managers to understand scope and context of projects for each line of business and assist in bringing to project to fruition, depending on timeline
Research competition by marketing functioning by performing gap analysis along with recommendations for consideration by the branding/marketing channel
Coordinate day-to-day deliverables with internal stakeholders and other line of business and enterprise partners
Support reporting on marketing metrics where appropriate
Assist in maintaining budget updates and spreadsheets where appropriate, depending on marketing team