Marketing Intern

Come grow with us • Opelika, AL

4d

About The Position

The Marketing Intern will support a variety of marketing initiatives, including internal communications, merchandising materials, consumer insights, and cross-functional projects. This role provides exposure to brand marketing, market research, content creation, project management, and retail merchandising while contributing to meaningful business initiatives.

Requirements

• Currently pursuing a Bachelor's degree in Marketing, Communications, Public Relations, Business, Agriculture, or a related field.
• Strong written and verbal communication skills.
• Strong organizational and project management abilities.
• Ability to analyze information and identify key insights.
• Proficiency in Microsoft Office, particularly Excel and PowerPoint.
• Self-motivated with the ability to manage multiple projects and deadlines.

Nice To Haves

• Experience with graphic design, social media, survey tools, or content management platforms is a plus.

Responsibilities

• Create and publish articles highlighting employee achievements, business updates, and company initiatives on Bonnie's internal communications platform, The Vine.
• Assist with enhancing employee engagement through new communication features and content.
• Support the creation, coordination, and distribution of in-store signage and merchandising materials.
• Assist with the implementation and management of the Point-of-Purchase (POP) ordering platform.
• Coordinate signage requests and help maintain merchandising standard operating procedures (SOPs).
• Support photo shoot planning, organization, and project coordination.
• Gather and analyze consumer feedback, industry trends, and market data.
• Assist with survey development and administration using consumer research tools.
• Compile findings into recurring consumer insights reports for marketing and business leaders.
• Identify opportunities to improve customer engagement and brand awareness.
• Participate in weekly one-on-one meetings with the Marketing Manager.
• Provide project updates during team meetings and collaborate on key departmental initiatives.
• Assist with vendor and partnership coordination.
• Support execution of current-year marketing programs and planning for future campaigns.
• Perform additional marketing and communications projects as assigned.
• Support with event planning, coordination, and including ordering supplies.

Benefits

• Hands-on experience with a nationally recognized consumer brand.
• Exposure to marketing strategy, consumer research, retail merchandising, and corporate communications.
• Opportunities to collaborate with leaders across multiple business functions.
• Professional development through project ownership, mentorship, and presentation experience.
• A deeper understanding of how marketing supports a large-scale consumer products business.

What This Job Offers

• Career Level: Intern