Marketing / Digital Content Intern

Hometown Grocers, Inc.•De Pere, WI

About The Position

The Marketing/Digital Content Intern will contribute by concepting, creating, producing, managing, and monitoring (i.e., social media) digital content for various touchpoints. By collaborating, this position will work to ensure digital content is engaging and aligns with the overall marketing and brand strategy for Hometown Grocers.

Requirements

Strong writing and editing skills; AP Style preferred.
Creativity and a strong sense of design; be familiar with design software, such as Canva, InDesign and Photoshop.
Excellent time-management, attention to detail and problem-solving skills.
Team player with strong interpersonal skills and communication skills.

Responsibilities

Communicates with guests via online correspondences
Assists and partners with leadership team for all markets regarding ad schedules
Communicate with Buyer/Director team regarding upcoming promotional activities
Creates, designs, and writes relevant content for Hometown Grocers social media platforms (Facebook, Instagram, YouTube, Twitter, Pinterest)
Comfortable being in front of or behind the camera to create video/photo content from an iPhone or other camera equipment with an emphasis on short-form video
Provides social media coverage at events such as our annual sales and events (i.e. Plant Blowout)
Provides social listening and monitoring of social media channels
Day-to-day management of social media channels, follower interactions and analytics. This includes collaboration with our digital customer support team as they field requests via our social media channels.
Explores and identifies ways to integrate social media into business strategies
Ensures effective design is in place for every social media profile
Works cross-functionally and with external partners to deliver engaging content on time with meticulous attention to detail
Ensures all content is on-brand, consistent in terms of style, quality and tone of voice
Regular, timely attendance in compliance with the work schedule, and adequate notice to find a replacement for occasional absences
Other duties as assigned