Marketing Coordinator - Limited Term

ontariotechu•Oshawa, ON

3d•Onsite

About The Position

The Marketing Co-ordinator supports the planning, development, and execution of marketing communications, creative content and external-facing campaigns within Ontario Tech’s Communications & Marketing department. This role contributes to the creation of compelling, brand-aligned content and storytelling across platforms, supporting recruitment, fundraising, promotional, and brand-building initiatives aligned with departmental strategies and institutional priorities. Working collaboratively with internal teams, faculties, and external partners, the Marketing Co-ordinator supports the delivery of marketing initiatives through content development campaign execution, and coordination of marketing activities. The role also contributes to campaign reporting, presentation development and stakeholder communication to ensure consistency, quality and alignment across all marketing outputs.

Requirements

Strong writing, editing, and content development skills across multiple formats
Highly organized with strong multi-tasking, problem-solving and time management abilites
Collaborative and responsive, with strong relationship-building skills
Positive attitude, creative thinker and has a high drive for getting results
Proficient in MS Office Suite and familiar and experienced in using creative, digital and LLM tools.
Completion of a 3-year diploma or degree in marketing, communications, business, advertising or related field
An equivalent combination of education and related experience may be considered
1-3 years’ relevant experience in marketing coordination, advertising, or campaign support
Experience supporting marketing campaigns, copywriting, content development, and social media planning
Solid understanding of marketing principles, advertising workflows, digital engagement, and campaign tracking
Familiarity with Adobe Suite, digital tracking, advertising platforms, social media, and AODA compliance
Comfortable working within project tracking systems (e.g., Asana)
Awareness of Photoshop, InDesign, Adobe suite and all design file formats, file transfer/management software

Nice To Haves

Experience in post-secondary or agency environments is considered an asset

Responsibilities

Assists with the development and editing of marketing and advertising copy, including short-form content, web content, campaign messaging and promotional materials, ensuring accuracy, clarity in tone, and alignment with brand standards, and institutional positioning
Supports the development of website content, landing pages and messaging aligned with marketing strategies and campaign plans
Ensures all external-facing marketing materials and messages are consistent, brand-aligned, and coordinated across campaigns, channels, and university units
Assists in identifying and developing storytelling opportunities that highlight university programs, research, events, and institutional priorities
Conducts content reviews, tracks performance, and collaborates with the digital team to maintain ad tracking links, monitor analytics, and prepare campaign reports and insight summaries
Identifies and recommends new opportunities for advertising, promotions and external storytelling
Assists in the preparation of presentations, reports and supporting materials for department leadership
Identifies and recommends opportunities for external storytelling, promotions, and campaign visibility
Coordinates project requirements from internal partners and facilitate execution with communications, creative, and digital teams, as well as external vendors
Supports the coordination and tracking of marketing projects, including managing deliverables, timelines, and workflows (e.g., Asana), and assisting with oversight of the C&M project (PIF) intake process when required
Coordinates and tracks advertising activity across digital, print, and out-of-home platforms, including placements, submissions, approvals, and reporting
Supports the coordination and monitoring of campaign budgets, ad buys, and financial records, ensuring accurate processing of invoices and purchase orders
Schedules marketing project briefs, updates, and stakeholder meetings
Supports the planning and coordination of marketing-related events and initiatives including scheduling, logistics tracking, stakeholder communication, and on-site execution
Coordinates logistics for marketing activities on campus, including photo and video shoots, media visits and tours with subject matter experts, space bookings, A/V requirements, and the coordination of ambassadors, volunteers, and student staff (including onboarding, scheduling, and day-of support)
Maintains regular communication with internal units to align expectations and outputs with institutional goals
Builds cross-campus relationships with Recruitment, Student Services, Advancement, Partnerships, and other key departments
Supports internal partners in understanding processes and timelines for marketing and communications requests fulfillment
Oversees orders, approvals, invoicing, and delivery to ensure timelines, budgets, and quality standards are met when working with outside vendors
Coordinates with external advertising companies to confirm ad placements, deliver assets and gather reporting on outcomes or revised needs
Ensures brand consistency and quality across all externally produced and published materials
Supports campaign reporting and performance tracking by maintaining documentation and coordinating inputs across teams
Maintains records of marketing assets, files and documentation to support accessibility and consistency across projects and cycles.
Assists with the mentorship and training of department work-study students