Marketing Coordinator

Jarvis Law Office PCSt. Clairsville, OH
$23 - $26Hybrid

About The Position

Jarvis Law Office is expanding and searching for a Marketing Coordinator to join their team. This is an opportunity for someone looking to expand their marketing experience while learning new skills. The ideal candidate has a track record of building value for products and companies, strong customer service skills, and a passion for providing exceptional service. Jarvis Law Office is a fast-growing elder law and estate planning law office known for its client service, education, and understanding of individual family needs. The firm culture celebrates individuality and provides personalized planning. This position will be a Hybrid role, working out of any of their three offices, with occasional support needed for other offices. The Marketing Coordinator is responsible for strengthening the firm's marketplace presence and raising awareness of its estate planning and elder law services through traditional and online channels. Responsibilities include managing client retention efforts (surveys, campaigns), building community relationships, and utilizing social media, video, and print for marketing campaigns.

Requirements

  • Bachelor’s degree in marketing or business.
  • Two (2) to five (5) years of prior marketing experience.
  • At least two (2) years of prior social media marketing experience.
  • Strong video editing and production skills.
  • At least two (2) years of prior office experience, experience with business phone systems, and office computer systems.
  • Prior experience with MS Office Suite, including Word, Excel, PowerPoint, Outlook, etc.

Nice To Haves

  • Working knowledge of Canva, Wondershare, Filmora, and FlexVid is a plus but not required.

Responsibilities

  • Support the vision and mission of Jarvis Law Office, PC.
  • Partner with the Marketing Manager to develop, plan, and oversee marketing strategies for workshops, webinars, and campaigns, ensuring alignment with firm goals.
  • Assist with the execution of workshop and webinar marketing efforts, ensuring a seamless and inclusive experience for all participants from registration through follow-up.
  • Collaborate on the development and optimization of email marketing strategies, including audience segmentation, messaging, and performance analysis.
  • Contribute to the creative direction of marketing content, including video, photography, and digital assets, ensuring consistency and brand alignment.
  • Ensure website content strategy remains current, user-friendly, and reflective of client needs and accessibility best practices.
  • Adapt marketing messaging and materials to resonate with diverse audiences while maintaining brand integrity and voice.
  • Partner with the Marketing Manager to identify trends, client feedback, and opportunities to strengthen brand awareness and client engagement.
  • Analyze marketing performance data and provide insights, recommendations, and action plans to improve campaign effectiveness and ROI.
  • Assist with the social media strategy, including content direction, engagement trends, and platform performance.
  • Develop and manage strategies to cultivate and enhance online reviews and reputation management.
  • Support presentations (including RMS and other educational events), ensuring clarity, professionalism, and audience engagement.
  • Collaborate on the development, rollout, and internal training of marketing collateral, ensuring team members understand proper usage and messaging.
  • Coordinate with internal stakeholders to ensure marketing initiatives are properly scheduled, aligned, and executed to achieve optimal results.
  • Contribute to strategic planning discussions, including growth initiatives, campaign development, and long-term marketing goals.
  • Monitor and evaluate marketing initiatives to ensure alignment with established growth goals and key performance indicators.
  • Provide data-driven recommendations to refine marketing strategies and improve overall effectiveness.
  • Champion inclusive marketing practices by ensuring messaging, imagery, and outreach efforts reflect and resonate with a broad and diverse audience.
  • Stay informed on marketing trends, tools, and best practices to continuously enhance the firm’s marketing efforts.

Benefits

  • Major Medical, Dental, Vision, Life Insurance
  • Supplemental Benefits such as - Short Term & Long-Term Disability, Critical Illness, Accident, Vol. Life
  • 401K with a 5% match (after 1 year of employment)
  • Paid Time Off – varies for 1st year of employment, up to 15 days
  • Nine Paid Holidays
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