Marketing Coordinator

Delano • Miami Beach, FL

19h • Onsite

About The Position

Under the general guidance of the Director of Marketing, the Marketing Coordinator supports the planning, development, and execution of marketing initiatives to enhance brand visibility, drive engagement, and increase revenue. The Marketing Coordinator works closely with internal departments and external partners to ensure consistent brand messaging across all channels while assisting with content creation, campaign coordination, and marketing analytics. We recognize we are in the hospitality industry and that may require us to provide lateral service. We will on occasion call for each individual in the team to on a routine basis perform various related tasks as needed in the spirit of providing exceptional guest service.

Requirements

• Proficiency in marketing automation and CRM tools
• Experience with social media management platforms
• Strong writing, editing, and proofreading skills
• Excellent organizational and project management abilities
• Familiarity with SEO principles and website management
• Ability to analyze data and generate reports
• Knowledge of email marketing best practices
• Experience in coordinating marketing events and promotions
• Market and competitor research skills
• Ability to work cross-functionally with various departments
• Understanding of digital marketing channels (SEO, SEM, social media, email)

Nice To Haves

• Bachelor's degree in Marketing, Communications, or a related field
• Experience in the hospitality industry
• Graphic design skills
• Photography experience

Responsibilities

• Assist in the planning, development, and execution of multi-channel marketing campaigns (digital, print, email, and social media)
• Collaborate with the marketing team to brainstorm creative ideas and support strategic initiatives
• Write, edit, and proofread marketing content for websites, newsletters, brochures, social media, and advertisements
• Manage and maintain the content calendar to ensure timely and consistent messaging across all platforms
• Coordinate with graphic designers, photographers, printers, and other vendors to produce marketing materials
• Oversee social media accounts by scheduling posts, monitoring engagement, responding to inquiries, and analyzing performance metrics
• Help plan and execute marketing events, sponsorships, trade shows, and promotional activities, including managing logistics and follow-up
• Conduct market and competitor research to identify trends, opportunities, and insights for campaign optimization
• Track, analyze, and report on key performance indicators (KPIs) to measure the effectiveness of campaigns
• Maintain and organize the marketing asset library, including photos, logos, templates, and branded materials
• Support email marketing efforts by building campaigns, segmenting lists, and tracking engagement metrics
• Collaborate cross-functionally with sales, operations, and other departments to ensure alignment of marketing strategies with business goals
• Assist in managing the company website, including content updates and basic SEO implementation
• Stay up to date with industry trends and best practices to continuously improve marketing efforts

Benefits

• Confidential information according to EEO guidelines

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level