Marketing Coordinator

Steve Marshall GroupCampbell River, BC
Onsite

About The Position

River City Ram, part of the Steve Marshall Group, is looking for a Marketing Coordinator to help drive its dealership's marketing initiatives and strengthen its presence in the Campbell River community. This role will work closely with the General Manager and the Group Marketing Director to execute campaigns, create digital content, coordinate events, and support the growth of the dealership. The Marketing Coordinator will support the overall marketing strategy of the Steve Marshall Group (SMG) while executing dealership-specific initiatives for River City Ram. This role ensures brand consistency, effective communication, and strong local market engagement by implementing campaigns, managing digital and social media content, coordinating community events, managing the website, and ensuring brand consistency across all communication channels.

Requirements

  • 2-4 years of experience in Marketing, Communications, Business, or related fields preferred.
  • Strong understanding of digital marketing, branding, and content creation principles.
  • Social Media savvy with experience in creating high-engagement content.
  • Proficiency in tools such as Canva, Adobe Creative Suite, Google Ads/Analytics, etc.
  • Excellent organizational, communication, and project management skills.
  • Creative, resourceful, and able to manage multiple projects under tight deadlines.
  • Collaborative team player with a positive and professional attitude.

Responsibilities

  • Implement group, store, and manufacturer marketing strategies at the dealership level, ensuring brand alignment and compliance with SMG and Stellantis guidelines.
  • Collaborate with the management team and General Manager to plan and execute monthly promotions, advertising campaigns, and seasonal initiatives.
  • Track and report on campaign performance, customer engagement, and ROI metrics.
  • Develop creative content such as flyers, banners, social media and digital advertising assets, and showroom displays.
  • Manage dealership social media channels and ensure consistent, on-brand messaging.
  • Capture and edit dealership photos and videos for use across digital platforms.
  • Update dealership website content.
  • Work with Sales, Service, and Parts departments to promote department-specific campaigns.
  • Maintain a marketing calendar and manage vendor relationships related to printing, advertising, and promotional items.
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