Marketing Coordinator

Lexington, Kentucky•Nicholasville, KY

17h•Onsite

About The Position

The Marketing Coordinator serves Southland by developing and executing strategic communication efforts that connect people to the life and mission of the church. This role partners with ministries across campuses to craft clear, compelling messaging that invites people to take meaningful next steps in their faith journey. Through thoughtful marketing and storytelling, the Marketing Coordinator helps ensure Southland’s mission to build a resilient church to reach ONE MORE is communicated with clarity, consistency, and impact.

Requirements

A strong belief in the mission, core values, and beliefs of Southland.
A passion for and understanding of using marketing to help people connect with Jesus and take meaningful next steps in their faith.
Experience in marketing, communications, or a related field, with a preference for knowledge of marketing channel platforms across categories like web, social media, and analytics.
Strong communication and interpersonal skills with the ability to work collaboratively across departments and build supportive relationships with staff and volunteers.
Excellent organizational and time management skills, including the ability to juggle multiple projects, prioritize tasks, and adapt quickly to changing ministry and creative needs.
A creative mindset with attention to detail and a desire to consistently improve and innovate.
The ability to receive feedback, grow from it, and help make Southland’s message as clear and compelling as possible.
Follows the lifestyle guardrails of Southland and conducts their personal life according to the Bible’s instructions.

Responsibilities

Help shape and implement strategic marketing plans that support Southland’s ministries, weekend services, and church-wide initiatives—leveraging digital, print, social, and in-person channels to maximize engagement and affinity.
Create and maintain a consistent social media & marketing calendar that aligns with our vision.
Build out intentional promotional campaigns that support next steps and reinforce our mission.
Engage directly with ministry teams to understand their goals, identify opportunities, and proactively provide marketing direction that supports both their needs and Southland’s overall strategy.
Recruit, manage, train, and encourage a team of volunteer photographers.
Oversee the capture, organization, and storage of photography that reflects the life and culture of Southland across all campuses.
Manage and monitor Southland’s digital and social platforms, ensuring content is timely, on-brand, and engaging.
Help coordinate post schedules and contribute to content creation when needed.
Evaluate the impact of marketing strategies by reviewing analytics and feedback.
Use data to refine campaigns and increase reach and effectiveness over time.
Participate in key church weekends and attend a weekly service as part of living in the culture and community you’re helping to communicate.