Marketing & Communications Manager

Wright Service Corp. • West Des Moines, IA

1d

About The Position

The Marketing & Communications Manager is responsible for the development and execution of all marketing and communications strategies that drive brand awareness, generate leads, and promote products and services in alignment with company goals.

Requirements

• Excellent presentation skills suitable for customer, leadership and executive presentations
• Outstanding written and interpersonal communication skills, public speaking and media relations experience
• Strong organizational and project management skills
• Ability to read, write and speak English sufficient to perform job duties and to interact and communicate with employees and vendors
• Bachelor's degree in Marketing, Public Relations, Communications, Journalism or another related field
• 10+ years of experience with related marketing and communications responsibilities
• 5+ years of leadership and direct supervisory experience

Responsibilities

• Strategic Leadership and Planning Serve as a representative and leader of the Wright Service Corp. family of companies
• Collaborate with executive leadership and management to define and execute strategic marketing priorities that drive growth and enhance employee experience
• Guide the team’s focus on strategic priorities, ensuring alignment with organizational goals
• Develop strategies, objectives and tactics to support priorities and distribute responsibilities effectively
• Create and manage marketing and communications budgets, monitor expenses and demonstrate strategic value of marketing and communications to the executive leadership and company management teams
• Plan and execute integrated marketing campaigns from concept to completion, fostering collaboration across teams
• Develop multichannel campaigns across the prospect and customer lifecycle, ensuring consistent messaging and brand alignment
• Create and review content for websites, sustainability reports, bid proposals, newsletters, collateral, direct mail, social media and other deliverables for internal and external audiences
• Serve as a resource and editor for executive communications
• Measure the effectiveness of marketing initiatives with tracking and analysis; optimize strategies based on insights
• Create and maintain internal documents, including marketing calendar, website analytics, market opportunity database and library of industry and company publications
• Research and distribute relevant public information about Wright Service Corp. companies, competitors and markets
• Build strategic relationships and partner with key industry partners, agencies and vendors
• Manage vendor performance and production of deliverables within budget parameters
• Foster relationships with media and trade entities and promote the family of companies and employees as credible sources
• Act as a company spokesperson and/or guide professional and ethical communication
• Evaluate media opportunities and coordinate ad buys within budget parameters and related submission guidelines
• Coordinate donations and sponsorships to maximize impact
• Oversee planning for tradeshows, client or employee ownership appreciation events, management meetings, promotional or volunteer events and other initiatives
• Motivate and develop staff within the marketing department through regular career development, interaction and involvement
• Oversee team’s daily operations, provide training and feedback, manage schedules and resolve employee issues

Benefits

• Medical (HDHP & PPO), Dental, and Vision
• 401k and 401k match
• ESOP (Employee Ownership Program)
• Paid Time Off (Vacation, Sick, Floating Holidays)
• Paid Parental & Family Care Leave
• Company Paid STD, LTD, and Life Insurance
• Paid Volunteer Time

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 1,001-5,000 employees