Marketing & Communications Manager

GWL Realty Advisors•Toronto, ON

5d•CA$59,800 - CA$99,700

About The Position

GWLRA is a leader in both the commercial and multi-residential real estate industries. We believe in generating value by creating vibrant, sustainable communities that engage, excite, and inspire. Our people live our values through the work they do and the results they deliver. Our core values are keeping our word, working better together and embracing diversity. Are you energized by bringing people together, creating memorable experiences, and connecting communities? In this role, you’ll help shape how tenants experience a portfolio of high-profile office buildings in Toronto’s downtown core through thoughtful communications, digital storytelling, events, service standards, and feedback-driven improvements. As workplaces continue to evolve, you’ll help create environments that feel more connected, welcoming, and relevant for the people who use them every day. Whether your background is in communications, marketing, customer experience, hospitality, community engagement, or real estate, you’ll use your creativity, relationship-building skills, and strategic mindset to make every interaction feel more connected, informed, and valued.

Requirements

Post-secondary education in communications, marketing, customer experience, hospitality, business, or a related field — or equivalent practical experience.
3+ years of experience in communications, customer engagement, marketing, events, hospitality, community engagement, property management, or another service-focused environment.
Strong writing, storytelling, and content creation skills, with the ability to adapt messages for different audiences and channels.
Comfort using social media and digital tools to create, schedule, and measure engaging content; experience with platforms such as LinkedIn, Instagram, YouTube is an asset.
Experience using digital platforms, content management systems, CRM tools, or analytics tools to support communications, engagement, and reporting.
An understanding of digital content best practices, including accessibility, search optimization, and audience engagement.
Highly organized, resourceful, and comfortable managing multiple priorities, timelines, and stakeholders.
A collaborative relationship-builder with strong interpersonal skills and the ability to work effectively with internal teams, tenants, vendors, and community partners.

Nice To Haves

Experience with platforms such as LinkedIn, Instagram, YouTube is an asset.

Responsibilities

Develop engaging tenant programs, tools, and service standards that create a consistent, high-quality experience across the portfolio.
Partner with property teams to plan and deliver events and initiatives that bring people together, foster community, and improve tenant satisfaction.
Use feedback, data, and tenant insights to understand what’s working and identify ways to improve programs, services, and communications.
Track engagement and service performance to support continuous improvement and help teams make informed decisions.
Create compelling content for social media, newsletters, announcements, presentations, websites, and internal channels that inform and connect audiences.
Develop editorial plans and digital campaigns that bring tenant stories, building experiences, and community initiatives to life.
Work with Corporate Communications to ensure messaging is clear, consistent, on-brand, and aligned across all channels.
Monitor digital engagement and online conversations to understand audience needs, protect the tenant experience, and respond thoughtfully when issues arise.
Build relationships with local organizations and community partners to connect properties with cultural, neighbourhood, and community initiatives.
Promote building amenities, services, and experiences in ways that help tenants discover value and feel more connected to the workplace.
Use data, feedback, and performance insights to understand what resonates with tenants and where experiences can be improved.
Recommend practical improvements that help teams strengthen communications, measurement, and the overall tenant experience.