Marketing Associate - Savannah, GA

Optim•Savannah, GA

70d•Onsite

About The Position

The Marketing Associate supports the marketing initiatives of Optim Orthopedics by executing content creation, event coverage, and clinic-level brand support. This role plays a critical part in expanding brand awareness across Southeast Georgia through digital content, community engagement, and on-site marketing presence.

Requirements

Associate or bachelor’s degree in; Marketing, Communications, Business Administration, Healthcare Administration or Public Relations.
One to three years of experience in; Marketing, Medical Office Administration, Social Media management, Patient outreach and Event coordination.
Ability to read and comprehend simple instructions, short correspondence, and memos.
Ability to write simple correspondence.
Ability to effectively present information in one-on-one and small group situations to customers, clients, and other employees of the organization.
Ability to sort and file materials correctly by alphabetic and numeric systems.
Ability to calculate figures and amounts such as discounts, interest, and percentages.
Ability to apply common sense understanding to carry out detailed but uninvolved written or oral instructions.
Ability to deal with standardized situations with only occasional or no variables.
Knowledge of Microsoft Office Suite, Adobe Creative Suite, Social Media platforms, basic website management and various marketing systems.

Nice To Haves

Practical and functional familiarity LLM model platforms is a plus (OpenAI, Claude, etc).

Responsibilities

Attend community events, sponsorships, and partnerships (sports games, school events, chamber events, etc.)
Serve as on-site brand ambassador representing Optim Orthopedics
Capture photo and video content (games, patient interactions, event booths, physicians, etc.)
Periodically conduct on-site interviews (physicians, patients, athletes, coaches)
Assist with event setup (banners, signage, promotional materials)
Assist in developing & ideation of: Physician highlight videos, Patient testimonials, Educational content (injury prevention, procedures, etc.), Article research and drafting
Maintain organized content library (by physician, specialty, location)
Social Media Management: Respond to comments/messages (as appropriate) with high regard to HIPAA disclosure policy
Build our brand presence across channels by engaging with local pages, followers, and outreach
Rotate through Optim locations (Savannah, Pooler, Rincon, Statesboro, etc.)
Ensure brand consistency across clinics: Signage, Brochures, Digital screens, Waiting room experience
Build relationships with clinic managers and staff
Coordinate collateral updating with physicians, staff, and community managers/liaisons.
Assist with: Bio updates, Collateral Production, Business Card inventory and procurement, Photoshoots / Video shoots
Assist with maintaining relationships with: Schools, Athletic programs, Event coordinators
Help coordinate sponsorship logistics
Track events and deliverables
Organize digital assets and shared drives
Meet weekly with the Marketing Director for recap and next steps
Meet bi-weekly with community liaisons for information and insights pooling.