Marketing Associate

The Second City•Chicago, IL

51d

About The Position

The Second City is seeking a Marketing Associate to support marketing efforts across its live entertainment, training, and corporate businesses. This role involves executing campaigns, supporting sales initiatives, managing digital content, and providing administrative and event support. The Marketing Associate will collaborate with sales, marketing, and operations teams to enhance awareness, generate leads, and ensure customer-facing content is accurate and engaging. This position offers an opportunity to contribute to high-impact marketing campaigns during a period of growth and innovation, particularly with increased investment in The Second City PLAY and The Second City Works. The ideal candidate will be highly organized, detail-oriented, and capable of managing multiple projects while supporting both strategic initiatives and daily marketing operations.

Requirements

3-4 years of experience in marketing, communications, sales support, or a related field.
Knowledge of digital marketing, lead generation, and campaign analytics.
Experience with email marketing platforms and CRM systems, preferably Salesforce.
Familiarity with website content management systems (CMS), preferably Marketing Cloud, HubSpot and/or Mailchimp.
Strong organizational skills and attention to detail.
Excellent written and verbal communication skills in English.
Ability to manage multiple projects and deadlines simultaneously.
Proficiency with Microsoft Office, Google Workspace, and marketing technology platforms.

Nice To Haves

Experience supporting events, ticketing, or customer-facing programs.
Interest and experience working in live entertainment, education, hospitality.

Responsibilities

Build, schedule, and execute email marketing campaigns across multiple business lines.
Support audience segmentation, list management, and campaign deployment.
Track campaign performance and provide reporting on key marketing metrics.
Assist with the development and implementation of seasonal, promotional, and lead-generation campaigns.
Coordinate sales and marketing materials, presentations, and collateral.
Support lead distribution processes and CRM data management.
Assist with lead tracking, routing, and follow-up workflows.
Partner with sales teams to ensure accurate and timely campaign execution.
Manage website updates, content publishing, and quality assurance.
Coordinate content review and approval workflows across departments.
Maintain marketing assets, landing pages, and digital content libraries.
Ensure brand consistency across digital channels and customer touchpoints.
Provide administrative support for marketing and sales initiatives.
Assist with planning and execution of client events, conferences, trade shows, and promotional activities.
Coordinate project timelines, meeting schedules, and internal communications.
Support vendor coordination and marketing logistics as needed.