Marketing and Communications Assistant

University of Guelph•Guelph, ON

About The Position

Are you looking for an exciting communications career in a fast-paced, collaborative environment? Join the Ontario Veterinary College's Marketing & Communications team and help share the stories, achievements, research and impact of Canada's top-ranked veterinary college and one of the world's leading institutions in veterinary education and research. Reporting to the Marketing & Communications Officer, the Marketing & Communications Assistant provides operational and creative support for digital marketing, communications and engagement initiatives within OVC. The position supports the development and delivery of digital content, website updates, social media activities and marketing campaigns that enhance OVC's reputation, support student recruitment and engage internal and external audiences. The position supports storytelling initiatives that highlight OVC’s programs, research and community impact. The successful candidate is a creative and motivated team player with strong writing and communication skills, attention to detail and the ability to manage multiple priorities in a deadline-driven environment. Occasional evening and weekend work may be required.

Requirements

A two-year community college diploma in marketing, communications, public relations, digital media, journalism or a related field
Two years of relevant experience in marketing, communications, or a related field, including co-op or internship experience
Experience supporting content creation, writing, social media or multimedia projects
Familiarity with website content management systems and social media platforms
Strong written and verbal communication skills
Excellent organizational skills and attention to detail
Demonstrated ability to manage multiple priorities and meet deadlines
Strong interpersonal skills and ability to collaborate effectively with a variety of stakeholders
A willingness to learn, adapt and contribute in a fast-paced environment.
Proficiency with Microsoft Office applications

Nice To Haves

An undergraduate degree in a related field
Experience in a post-secondary, healthcare or veterinary environment
Familiarity with digital analytics tools such as Google Analytics
Experience with Canva, Adobe Creative Suite, website management platforms or social media management tools
Photography, videography or graphic design experience

Responsibilities

Assisting with the creation and editing of content for OVC websites, newsletters, digital signage and social media platforms
Supporting website maintenance and updates, including posting news stories, updating program information and maintaining event listings
Drafting written content such as news articles, blog posts, social media content, captions and promotional materials
Assisting with photography, videography, graphic design and multimedia content development
Ensuring content aligns with University branding and accessibility requirements
Supporting the organization and maintenance of digital asset libraries
Assisting with content capture at events and activities across OVC
Scheduling and publishing content across social media channels
Monitoring social media platforms and communication channels for engagement opportunities and inquiries
Supporting digital marketing campaigns, recruitment initiatives and awareness campaigns
Assisting with social media analytics, digital reporting and campaign performance tracking
Supporting the development and distribution of email communications and newsletters
Coordinating content submissions and supporting project timelines
Assisting with data tracking, reporting and administrative support activities
Supporting recruitment, outreach and engagement events
Remaining current with marketing and communications trends, tools and best practices