Marketing Analytics Business Analyst

Saxon Global • Dallas, TX

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About The Position

We are seeking a Marketing Analytics Business Analyst with 5-8+ years of experience in banking, financial services, or regulated environments. The ideal candidate will have a strong background in gathering, documenting, and managing business and functional requirements, with a focus on supporting marketing analytics, customer insights, reporting, business intelligence, and data analytics initiatives. This role requires excellent stakeholder management, communication, and workshop facilitation skills, along with experience in Agile/Scrum environments. Proficiency in requirements traceability, UAT coordination, process mapping, and business process improvement is essential. Strong analytical, problem-solving, and documentation skills are a must. Experience with compliance, governance, risk, or regulatory-driven initiatives is highly preferred.

Requirements

• 5–8+ years of Business Analyst experience within banking, financial services, or regulated environments.
• Strong experience gathering, documenting, and managing business and functional requirements.
• Experience supporting marketing analytics, customer insights, reporting, business intelligence, or data analytics initiatives.
• Strong stakeholder management, communication, and workshop facilitation skills.
• Experience working within Agile/Scrum environments.
• Experience with requirements traceability, UAT coordination, process mapping, and business process improvement.
• Strong analytical, problem-solving, and documentation skills.

Nice To Haves

• Experience working with compliance, governance, risk, or regulatory-driven initiatives is highly preferred.

Responsibilities

• Gather, document, and manage business and functional requirements.
• Support marketing analytics, customer insights, reporting, business intelligence, and data analytics initiatives.
• Facilitate stakeholder management and communication.
• Conduct workshop facilitation.
• Coordinate User Acceptance Testing (UAT).
• Perform process mapping and business process improvement.
• Ensure requirements traceability.
• Work with compliance, governance, risk, or regulatory-driven initiatives.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed