Account Executive

Capital City Press • Baton Rouge, LA

30d • Onsite

About The Position

Georges Media Group is seeking a highly motivated Marketing Account Executive within our Baton Rouge area advertising sales team to drive growth through new client acquisition and account growth. This role is designed for a competitive, results-oriented sales professional who thrives on prospecting, opening doors, and closing new business. The ideal candidate is laser-focused on identifying untapped opportunities, understanding client goals, and delivering integrated advertising solutions that move the needle. This position plays a critical role in expanding our advertiser base and introducing new clients to The Advocate’s full portfolio of trusted print and cutting-edge digital products. The Account Executive will be able to sell Georges Media Group’s full suite of print publications, digital marketing tactics, digital out-of-home, and event sponsorships.

Requirements

• 1-2 years of sales, marketing, or business development experience required.
• Strong understanding of today’s marketing/advertising ecosystem, including both traditional and digital media.
• Excellent communication, presentation, and negotiation skills.
• Highly self-motivated with the ability to manage time, prioritize effectively, and work independently.

Nice To Haves

• Experience selling digital marketing strategies, including SEM, SEO, social media, OTT/CTV, or programmatic advertising is preferred.

Responsibilities

• Proactively identify, prospect, and secure new advertising clients through strategic outreach, networking, and market research.
• Discover client objectives and develop customized advertising solutions using our full suite of print and digital offerings.
• Present and sell cross-platform campaigns including print, SEM, SEO, social media, OTT/CTV, targeted display, Amazon advertising solutions, and more.
• Stay current on emerging media trends and confidently position digital-first and integrated strategies to new advertisers.
• Successfully convert advertising dollars from competitive media by articulating the value, reach, and ROI of The Advocate’s solutions.
• Build strong, long-term partnerships with new clients by delivering results, insight, and exceptional service.
• Maintain accurate sales pipelines, forecasts, and activity reporting while providing insight into market trends and competitive activity.
• Participate in ongoing training, workshops, and industry events to sharpen sales skills and stay ahead of evolving advertising solutions.

Benefits

• Competitive base salary, adjustable based on prior experience.
• Aggressive monthly commission structure with earnings tied directly to performance.
• Comprehensive benefits package including health, retirement, and paid time off.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed