Marketer, Start Health

MotivHealth Insurance CompanySouth Jordan, UT

About The Position

Start Health is an independent, individual health coverage program powered by MotivHealth. We offer HSA-qualified plans built on a unique cash-pay, reimbursement model that makes healthcare more transparent, affordable, and flexible. As we rapidly expand, we're looking for a marketer who wants to plant roots and grow with us. Working at Start Health is more than a job—it's a career opportunity at a company built on helping real people access healthcare in a smarter, more flexible way. We're looking for someone who is self-motivated, creative, and passionate about translating that mission into compelling content and campaigns that reach the people who need us most. Our Marketer will be a true brand builder, from paid advertising and social media to video content and sales collateral, this person will play a direct role in shaping how people discover and connect with Start Health.

Requirements

  • 3+ years of digital marketing experience
  • Ability to leverage AI tools and resources
  • Hands-on experience running paid media campaigns (Google Ads, Meta, etc.)
  • Strong copywriting skills - able to break down complex topics simply and clearly
  • Familiarity with email marketing tools (Mailchimp, Klaviyo, HubSpot, or similar)
  • Comfortable with basic web/CMS platforms and has a good design eye
  • Experience creating or editing short-form video content
  • Self-starter who can juggle multiple projects in a small team environment

Nice To Haves

  • Background in healthcare or financial product marketing is a plus

Responsibilities

  • Manage and grow our presence across social media platforms (Instagram, Facebook, LinkedIn, etc.)
  • Plan, launch, and optimize paid ad campaigns across Google and social platforms
  • Build and execute email marketing campaigns, including nurture sequences and promotional sends
  • Create content that makes health insurance simple and easy to understand for everyday consumers
  • Update and maintain website content and assist with design and UX improvements
  • Produce short-form video content for ads, social, and educational purposes
  • Develop sales materials such as one-pagers, brochures, and presentations to support the member support team

Benefits

  • 5% annual bonus based on company profitability
  • Affordable health, vision, and dental insurance for you and your family
  • Company contributes up to $2,300 to Health Savings Account annually
  • Wellness program that contributes additional money towards your HSA
  • Automatic 3% contribution into retirement plan
  • Career development and growth opportunities
  • Flexible Time Off & 10 paid holidays per year
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