Market Manager Off Premise - Minnesota

Brown-Forman CorporationMinneapolis, MN
2d$90,000 - $95,000

About The Position

Join Brown-Forman as the Market Manager for Off-Premise in Minnesota . Lead and innovate in the off-premise market, driving brand success through strategic initiatives, impactful relationships, and flawless execution.

Requirements

  • Minimum of 3 years in the beverage alcohol and/or beverage industry with a proven track record of meeting key metrics and a strong, consistent presence in the market with key accounts and customers.
  • Strong coaching and sales training skills.
  • Demonstrated ability to build and maintain effective working relationships with key stakeholders, while actively seeking opportunities to collaborate with leaders across various channels, functions, and geographies.
  • Able to prioritize the overall Brown-Forman business needs above specific territory or team needs.
  • Ability to travel and work nights and weekends as required, with a valid state driver’s license and the capability to lift 60 pounds.
  • Systems Proficiency i.e. Google Suite, Microsoft Office, and/or other business operations software.

Responsibilities

  • Assumes leadership role in understanding, developing and implementing key customer initiatives for Minnesota off-premise business (Local Chains, National Chains, Independents, Convenience Stores)
  • Creates customer focused win-win initiatives that enhance Brown-Forman and customer profitability.
  • Establish positive customer rapport at all levels in all assigned accounts.
  • Conducts business performance reviews with respective distributor Director in accordance with achieving state plans.
  • Partners with Brown-Forman National/Regional distributor account team to ensure distributor execution of Independent and Chain programs.
  • Partners with Brown-Forman team to communicate programs and execution plan to the distributor and customers.
  • Work to encompass the development of off-premise brand building plans that are successfully executed in collaboration with the distributor in assigned territories.
  • Brand responsibility includes the entire Brown-Forman portfolio.
  • Champions the off-premise effort to win at the point of purchase.
  • Collaborates with region teams to ensure superior distributor execution of brand initiatives.
  • Connects with multiple external contacts including the distributor, retailers, consumers and promotion agencies.
  • Manages budget responsibilities
  • Leads off premise team(s) to coordinate appropriate dialog on local market feedback for specific brand plans – agree on objectives and priorities.
  • Coordinates communication of adjustments to plan based on performance and success in the market.
  • Develops and/or ensures proper activation of all programs for the off-premise.
  • Leads development and oversight of execution for Off-Premise pull programming and all branded initiatives.
  • Responsible for the implementation and execution of Brown-Forman business plan with off premise team, and holds them accountable for results.
  • Manages third-party promotion agencies for on-premise.
  • Ensures agency team is aligned against Brown-Forman business and brand plans.
  • Serves as the key point of contact with key off premise account groups, covering the entire Brown-Forman portfolio of brands.
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