Market Engagement Representative

IVX Health•Brentwood, TN
•Remote

About The Position

IVX Health is seeking a Market Engagement Representative (MER) to identify, qualify, and advance referral opportunities across assigned markets. This marketing-aligned, field-enablement role supports Business Development Managers by generating leads, gathering market intelligence, and ensuring opportunities are well-documented and ready for productive field engagement. This role is ideal for a highly organized professional who enjoys research, relationship-building, and supporting growth through informed market execution.

Requirements

  • Strong communication and relationship-building skills.
  • Ability to research, synthesize, and clearly document market intelligence.
  • Comfort working in CRM systems; experience with Sugar preferred.
  • Strong organizational skills and attention to detail.
  • Ability to manage multiple markets, priorities, and stakeholders.
  • Collaborative, service-oriented approach to supporting field teams.
  • Understanding of referral workflows, provider office operations, or site-of-care dynamics.
  • Professionalism and ability to maintain confidentiality and compliance standards.
  • Bachelor's degree in Marketing, Sales, Healthcare Administration, or a related field, or equivalent relevant experience required.
  • Experience in healthcare, specialty pharmacy, infusion therapy, or provider outreach.
  • Prior experience in sales development, marketing, or field enablement.
  • Familiarity with referral workflows, provider office operations, or site-of-care dynamics.

Responsibilities

  • Identify referral opportunities at the location level and research key market insights, including prescribing patterns, therapy mix, site-of-care preferences, referral workflows, clinic schedules, and key contacts.
  • Partner closely with assigned BDMs to prioritize and advance opportunities. Provide relevant background and market intelligence to help field teams conduct informed, high-value conversations.
  • Follow up on engagement signals generated through corporate marketing initiatives and help convert interest into qualified opportunities. Serve as a bridge between corporate marketing and local market execution.
  • Accurately document research, outreach activity, lead status, meetings, and outcomes in Sugar or other CRM systems. Maintain timely, accurate records to support reporting, forecasting, and pipeline visibility.
  • Ensure outreach is professional, consistent, and aligned with IVX Health messaging and brand standards. Collaborate with marketing and sales leadership to refine lead criteria and engagement strategies.
  • Meet defined activity, quality, and documentation expectations while maintaining responsiveness to field partners and marketing leadership in a remote environment.

Benefits

  • Medical, Dental, and Vision Coverage
  • Prescription Drug Coverage and Telemedicine Services
  • Health Savings Account (HSA), Health Reimbursement Arrangement (HRA), and Flexible Spending Options
  • 401(k) Retirement Plan with Company Match
  • Life, AD&D, and Disability Insurance
  • Accident, Critical Illness, and Hospital Indemnity Coverage
  • Fertility and Family Planning Support
  • Tuition Reimbursement and Certification Assistance
  • Continuing Education and Professional Development Resources
  • Employee Assistance Program and Wellness Support
  • Paid Time Off
  • Volunteer Time Off and Charitable Giving Match
  • Employee Referral Bonus Program
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