Market Development Representative II--Vegetable Seed

Bayer•New York, NY

1d•$73,600 - $110,400•Remote

About The Position

This role includes a structured training component in which you partner closely with highly experienced Market Development Representatives (MDRs) to build your technical, trialing, and product positioning capabilities in preparation for potential future territory ownership. You also serve as a flexible technical resource across the Eastern US, providing support during peak trialing periods, customer events, and training engagements. As a result, you are expected to travel extensively (40–50%) and rapidly integrate into different regional teams and diverse vegetable cropping systems to create value for customers and internal stakeholders. This role will cover Western, New York for our Bayer Vegetable Seed Business.

Requirements

Bachelor of Science
Experience working across regional markets in protected crops, processing crops, and open‑field vegetable production systems
Demonstrated ability to interpret agronomic and trial data and translate insights into clear product positioning and practical recommendations for diverse growers and customers
Proven capability to collaborate effectively in cross‑functional teams (e.g., R&D, Marketing, Sales) and to build strong relationships with internal and external stakeholders
Strong communication and presentation skills, with the ability to explain complex technical concepts in an accessible and engaging way to a wide range of audiences
High degree of learning agility, resilience, and adaptability, with the ability to quickly integrate into new regional teams and cropping systems and to manage multiple priorities in a dynamic environment
Valid Drivers Liscense
Willingness and ability to travel extensively (approximately 40–50%) across the Eastern US, including during peak trialing periods and key customer events.

Nice To Haves

Bachelor of Science with approximately 2 years of relevant experience or a Master of Science or PhD in Plant Sciences or Agribusiness (e.g., agronomy, plant pathology, weed science, or a closely related discipline)
Prior experience supporting trialing, product advancement, or market development activities for vegetable or specialty crops, including exposure to late‑stage variety testing and market extensions
Familiarity with digital data collection platforms and tools used for trial management, product performance tracking, and real‑time information sharing with internal and external stakeholders.

Responsibilities

Develop into a technical expert within the commercial organization, partnering across functions (R&D, Marketing, Sales, etc.) to design and execute go‑to‑market strategies and drive adoption of key technologies and products.
Partner with MDRs in planning and executing trial activities for late‑stage varieties (e.g., phase 4B, 5X) and market extensions in local territories, collaborating with Sales and R&D to build and deliver territory plans for trialing and demand generation.
Understand and leverage strategic trialing and robust data to position products effectively, defend and grow market share, and support early R&D pipeline knowledge transfer into Market Development.
Integrate testing and experiential data and use digital data collection tools to communicate product positioning and performance in real time to internal and external stakeholders.
Provide technical support to the commercial organization, including handling complaints, reviewing communications and marketing materials, supporting pricing exercises, and training Sales and Marketing on the positioning of base, new, and market extension varieties.
Build and maintain internal and external networks to access market opportunities, trends, and technical information, influencing cross‑functional decisions, driving portfolio choices and pipeline advancements, and providing leadership for specific crop segments across the region.
Develop and apply a strong agronomic knowledge base to provide practical recommendations that enhance product performance under varied production environments and share responsibility with Sales to achieve or exceed established regional and territory sales targets.