Market Development Manager, Biologics

USP•Rockville, MD

About The Position

The Market Development Manager is responsible for executing a comprehensive business growth strategy to expand USP Biologics activities across cell and gene therapy, monoclonal antibodies, peptides, and microbiology modalities. This role will identify, research, and pursue new and adjacent market opportunities, translating market insights into actionable strategies that drive adoption of USP Biologics standards and reference materials. The incumbent will build, cultivate, and sustain strategic relationships with key customers and industry stakeholders, including biologics manufacturers, raw material suppliers, analytical testing laboratories, distributors, and trade and industry organizations. Through proactive relationship management and collaboration, the role will expand USP’s commercial network, generate new sales opportunities, and support increased market penetration and brand awareness. Working cross-functionally with sales, product management, scientific affairs, digital and regional marketing, and other internal teams, the Market Development Manager will serve as a critical liaison between customers and USP stakeholders. This collaboration will support the development and execution of integrated marketing and sales strategies aimed at meeting annual revenue targets, driving profitable growth, and improving gross margin performance. The role requires a strong understanding of USP business requirements, customer needs, and competitive market dynamics. Responsibilities include analyzing competitor activity, tracking regional customer and pipeline data, managing budgets and forecasts for growth initiatives, and monitoring performance through regular reporting to ensure delivery against key objectives. In addition, this position will support voice-of-customer efforts to inform future standards and materials development and contribute to external collaborations aligned with USP’s mission. Success in this role requires excellent interpersonal and communication skills, strong business acumen, and the ability to navigate complexity, influence cross-functional teams, and engage external partners effectively.

Requirements

Bachelor's degree in Life Sciences, or a related science field required or business degree and/or related field experience.
3 - 4 years of experience in global pharmaceutical or life science tools industry.
A strong understanding of local market and manufacturing trends.
An existing network of industry contacts.
At least 2 years of experience in sales, marketing or customer-facing role.
Basic understanding of pharmaceutical industry, FDA/government regulations and use of compendial and industry standards.

Nice To Haves

Knowledge of USP products and services is highly desirable.
Combined education and experience within life science tools, pharmaceutical manufacturing, and analytical sciences.
Experience using data analytical platforms (e.g. Tableau), digital marketing platforms (e.g. Marketo) and CRM platform (e.g. Sales Force).
Previous sales and/or global marketing experience of standards, controls, or reference materials.
Experience with regulatory compliance, quality control, quality assurance or GMP background a plus.

Responsibilities

Executing a comprehensive business growth strategy to expand USP Biologics activities across cell and gene therapy, monoclonal antibodies, peptides, and microbiology modalities.
Identifying, researching, and pursuing new and adjacent market opportunities, translating market insights into actionable strategies that drive adoption of USP Biologics standards and reference materials.
Building, cultivating, and sustaining strategic relationships with key customers and industry stakeholders, including biologics manufacturers, raw material suppliers, analytical testing laboratories, distributors, and trade and industry organizations.
Expanding USP’s commercial network, generating new sales opportunities, and supporting increased market penetration and brand awareness through proactive relationship management and collaboration.
Serving as a critical liaison between customers and USP stakeholders, working cross-functionally with sales, product management, scientific affairs, digital and regional marketing, and other internal teams.
Supporting the development and execution of integrated marketing and sales strategies aimed at meeting annual revenue targets, driving profitable growth, and improving gross margin performance.
Analyzing competitor activity, tracking regional customer and pipeline data, managing budgets and forecasts for growth initiatives, and monitoring performance through regular reporting to ensure delivery against key objectives.
Supporting voice-of-customer efforts to inform future standards and materials development.
Contributing to external collaborations aligned with USP’s mission.
Proven ability to influence and drive outcomes without direct authority.
Results-oriented professional with a track record of successful delivery.
Exceptional interpersonal, communication, and relationship-building skills; professional presence across phone, video, and in-person settings.
Strong problem-solving capabilities with a customer-centric mindset.
Highly self-motivated and effective in fast-paced, multi-priority environments.
Demonstrated ability to manage competing priorities with strong attention to detail.
Comfortable navigating ambiguity, frequent change, and real-time course correction.
Skilled at collaborating across diverse, global teams and stakeholder groups, both internally and externally.
High level of professionalism, accountability, collaboration, and sound judgment; demonstrates initiative and resourcefulness.
Excellent in-person and virtual presentation skills.
Strong business acumen with the ability to understand, align to, and deliver against business objectives.
Proficient in Microsoft Office and Copilot; experienced in data querying, analysis, and reporting.
Willingness and ability to work flexible hours to support global time zones.