Managing Director, Marketing & AI

Sia•San Francisco, CA

2d•$200,000 - $250,000•Hybrid

About The Position

Sia is seeking a Managing Director for its Marketing & AI practice. This role is ideal for an experienced consultant who excels in both closing new engagements and leading existing ones. The candidate will leverage their consulting background, established relationships, and network to drive revenue and practice growth. This position sits at the intersection of business development, thought leadership, and senior practice leadership, focusing on owning client relationships, generating revenue, and contributing to the overall growth of the practice. The role involves developing a strong point of view on AI and marketing transformation, designing scalable operating models, driving AI adoption, and representing Sia externally. Key responsibilities include originating and expanding marketing advisory engagements, meeting revenue targets, leveraging executive networks, leading commercial strategies, and serving as an executive sponsor for strategic client relationships. The role also requires leading executive-level engagements, expanding existing projects, and managing the financial performance of a client portfolio. Building and leading a high-performing consulting team, setting clear expectations, and fostering a culture of development are also crucial aspects of this position.

Requirements

Based in the San Francisco Bay Area
15+ years in management consulting or a comparable advisory environment
Track record of growing client relationships and driving revenue at a senior level
A network and presence within enterprise technology and/or SaaS
Ability to access and build relationships at organizations with significant marketing budgets and organizational complexity
Demonstrated experience leading and selling consulting engagements, not just delivering them
Deep expertise in enterprise marketing
Strong understanding of how AI is reshaping marketing organizations, operating models, and customer engagement
Strong commercial instincts comfortable with P&L accountability, pricing, and the economics of a consulting engagement
Exceptional communicator and presenter, with the executive presence to lead conversations at the most senior levels of a client organization
Highly organized and capable of managing a complex, multi-client portfolio without losing precision
Experience in GTM ecosystems of large tech and SaaS companies, performance marketing, product marketing, marketing operations, analytics
Experience building or scaling a practice, team, or business unit
Bachelor's or Master's degree
MBA a plus
Established external presence through speaking at industry conferences, client forums, or professional events
Membership in recognized industry associations or advisory councils
Leadership involvement in executive-level forums that support brand building, client development, or thought leadership

Nice To Haves

Responsibilities

Develop and champion a distinctive point of view on AI, marketing transformation, and enterprise marketing trends.
Design and evolve operating models, delivery frameworks, and performance infrastructure.
Drive AI adoption across client engagements and internal operations.
Represent Sia externally through industry events, executive forums, and thought leadership content.
Originate and expand marketing advisory engagements across industries.
Identify opportunities, lead pursuits, and convert them into long-term client relationships.
Meet and exceed revenue targets through new business development, account expansion, and strategic relationship management.
Leverage an established executive network to create access, build trust, and advance opportunities.
Lead the commercial strategy for new and existing engagements, including solution design, pricing, and positioning.
Partner with practice leadership to identify growth opportunities and shape go-to-market strategies.
Serve as the executive sponsor and trusted advisor for a portfolio of strategic client relationships.
Ensure alignment, delivery excellence, and measurable business outcomes for clients.
Lead executive-level engagement across complex organizations.
Expand existing engagements by identifying emerging client needs and developing solutions.
Own the financial performance of your portfolio, managing engagement economics and profitability.
Build and lead a high-performing consulting team.
Set clear expectations and maintain a high standard of quality through coaching, mentorship, and leadership.
Foster a culture that develops future leaders and creates opportunities for advancement.

Benefits

Competitive Compensation
Annual Base Salary Range: $200,000 - $250,000
Personal Sales Bonus
Individual Bonus (annual/discretionary)
Robust Health Coverage (3 Medical plans)
Dental and Vision
Life, AD&D and other voluntary insurance
401K retirement plan with 4% matching and 100% vested upon enrollment
Health Savings Account (HSA)
Flexible Spending Account (FSA) for Health, Dependent Care, Commuter
100% paid parental leave for all new parents with eligible tenure
Building Healthy Families program
Generous Paid Time Off (PTO) policy
9 company holidays plus 1 floating holiday
College savings and student loan repayment assistance
Monthly cell phone stipend
Access to wellness programs (Gym membership reimbursement, LiveHealth Online virtual care, Personalized support from a Well-being Coach)
Employee Assistance Program (free confidential counseling and emotional support services)
On-demand access to Emotional Well-being resources