Manager, Vendor Marketing

Wolseley GroupBurlington, PE
CA$80,000 - CA$95,000Remote

About The Position

The Manager, Vendor Marketing Programs leads the national strategy, governance, and execution of vendor-funded marketing initiatives across Canada. This role ensures alignment with corporate strategy, category plans, inventory positions, and seasonal priorities, while driving revenue growth, customer engagement, and long-term vendor partnerships. This position holds full accountability for program performance, including financial management, strategic development, and cross-functional execution. It ensures all initiatives are commercially optimized, operationally feasible, and financially sustainable.

Requirements

  • Bachelor’s degree in Marketing, Business, Commerce, or a related field preferred
  • 7–10 years of progressive experience in vendor marketing, trade marketing, retail marketing, category marketing, or partnership management within a national retail, distribution, or B2B environment
  • Proven success developing and leading vendor-funded or co-op marketing programs that drive revenue growth, customer engagement, and vendor investment
  • Strong financial and commercial acumen, including budgeting, forecasting, reporting, invoicing, reconciliation, and program profitability
  • Demonstrated ability to build strategic vendor partnerships, secure funding, and influence senior stakeholders
  • Experience leading and developing high-performing teams across multiple regions while aligning national strategy with local execution
  • Strong cross-functional leadership with the ability to collaborate across Marketing, Merchandising, Sales, Operations, Finance, and Category Management
  • Highly organized and analytical, with the ability to manage complex initiatives and translate insights into business strategies
  • Proficiency in Microsoft Office (Excel, PowerPoint); ERP, CRM, or project management tools are an asset
  • Strategic, results-oriented leader with strong business judgment, adaptability, and a collaborative approach

Responsibilities

  • Own the national strategy, governance, and evolution of the vendor marketing program, aligning with corporate priorities, category strategy, inventory, and seasonal needs
  • Design and optimize vendor marketing programs to maximize participation, investment, and revenue
  • Lead vendor engagement through structured pitches and partnership development
  • Oversee end-to-end campaign lifecycle: planning, execution, and performance analysis
  • Maintain full financial accountability, including revenue generation, forecasting, cost management, and profitability
  • Oversee invoicing, payment tracking, and reconciliation in partnership with Finance
  • Monitor and report on program performance, providing insights and forecasts to support decision-making
  • Lead and develop a national team, ensuring alignment between strategy and regional execution
  • Drive consistency, capability development, and execution standards across regions

Benefits

  • Each resume submitted gets individually reviewed by our team and retained for 24 months if other new and exciting opportunities arise that match your skills and qualifications.
  • This position requires the result of a satisfactory criminal record check.
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