Manager, Trial Equity and Optimization

Gilead Sciences•Santa Monica, CA

11d

About The Position

Everyone at Kite is grounded by one common goal – curing cancer. Every single day, we seek to establish a direct line between that purpose and our day-to-day work. Join us in this mission! You will be responsible for supporting Kite’s strategy for representativeness and inclusion in clinical trials in partnership with the multi-year vision for trial equity and optimization. This strategy includes building and nurturing community and advocacy relationships, building awareness internally and externally, driving health literacy, designing diversity into programs and studies, enabling clinical trial patient participation, and improving clinical trial participant outcomes. This role will transform the success of participation and retention of diverse populations that are representative of the global epidemiology of the disease states where we are pursuing treatment, and curative therapies. Collaboration across key development and functional areas is critical (e.g., Real World Evidence, Clinical Operations, Clinical Data Science, Clinical Development, Regulatory Affairs, Medical Affairs, and Public Affairs).

Requirements

6+ Years with BS/BA OR 4+ Years with MS/MA
Experience developing and executing digital marketing and patient-facing communications for diverse audiences
Experience with marketing, analytics, and digital engagement platforms
Knowledge of / experience with Social Media platforms (i.e. Meta, Google Ads, YouTube, etc.)
Proficiency with digital content creation tools (e.g., Canva, Microsoft PowerPoint, or similar platforms)
Bachelor or higher degree in Life Sciences, Medical, Nursing, Pharmacy, Data Science, or related field
Experience leading cross-functional teams
Knowledge of drug development and Phase I-IV clinical trials
Demonstrated planning and organizational skills, including project management of multiple time-sensitive projects
Ability to communicate complex topics in simple terms to a variety of internal and external stakeholders that is succinctly tied to the overall strategy for representativeness in clinical trials
Ability to effectively collaborate across a diverse, global, highly matrixed team environment
Efficient, organized, and able to handle short timelines in a fast-paced environment
Experience with database and dashboard development and analytical visualization tools and software
Excellent English language fluency including verbal and written communication skills, with a track record for effectively communicating scientific, medical, and organizational concepts

Responsibilities

Design and implement digital engagement campaigns that increase awareness, participant engagement, and qualified referrals, leveraging email marketing, digital content, webinars, and targeted outreach strategies.
Develop and execute patient recruitment and enrollment strategies that leverage digital marketing channels and insights from patient, community, and trial equity initiatives to improve awareness, participation, and enrollment across clinical trials.
Design and manage multi-channel digital campaigns (e.g., social media, search, email, websites, and outreach initiatives in collaboration with patient advocacy organizations and community partners) to engage diverse patient populations and drive qualified referrals to study sites.
Partner with Clinical Operations, Patient Engagement, Site Engagement, Medical Affairs, Public Affairs, and external vendors to align recruitment activities with trial timelines, enrollment goals, and Trial Equity objectives.
Monitor and analyze recruitment performance metrics to evaluate campaign effectiveness, patient conversion rates, enrollment trends, and return on investment, providing actionable recommendations for continuous optimization.
Identify and implement innovative digital recruitment strategies and enrollment solutions that increase clinical trial awareness, improve participant engagement and conversion, and optimize enrollment and retention outcomes through scalable, data-driven approaches.
Serve as the digital marketing and patient enrollment subject matter expert, establishing best practices, standard processes, and scalable approaches that strengthen Kite's patient recruitment capabilities and support long-term Trial Equity goals.
Create Inclusion - knowing the business value of diverse teams, modelling inclusion and embedding the value of diversity in the way they manage their teams.
Develop Talent - understand the skills, experience, aspirations and potential of their employees and coach them on current performance and future potential. They ensure employees are receiving the feedback and insight needed to grow, develop and realize their purpose.
Empower Teams - connect the team to the organization by aligning goals, purpose, organizational objectives and holding to account. They provide the support needed to remove barriers and connect their team to the broader ecosystem.