Temporary Manager, Sports

Adelphi Group•New York, NY

7d•$50,000 - $95,000•Hybrid

About The Position

Optimum Sports is the dedicated sports marketing agency within OM and operates in both the Sports Sponsorship and Sports Media. This role is integrated, working alongside Hearts United. With the combination of both disciplines under a single offering, Optimum Sports is able to provide its clients with unique and advantageous marketplace leverage through which it delivers cohesive, multi-platform sports marketing strategies. Ingrained with the latest research and ROI tools, Optimum Sports facilitates everything from Ideation to Execution to Actualization. The Sports Marketing team is responsible for both providing internal strategic support and managing external communication. OS provides OM strategy teams with real time marketplace insights to inform communications planning. OS also leads in the development and implementation of sports-focused sponsorship and media strategies designed for clients to create customized multi-platform programs. Externally, OS manages relationships across the sports media and property marketplaces with the ultimate goal of maximizing partnership value.

Requirements

Passion for sports is a must; experience working within sports preferred
4-5 years in the media industry and experience with multiple media; digital experience preferred
Extremely strong communicator, both written and verbal – in person and on conference calls
Creative thinker who has the ability to develop unique ideas, solutions, and programs
Highly organized, with the ability to manage and prioritize many simultaneous deliverables
Strong background in client services and account management

Responsibilities

Lead sports idea generation within agency team while managing client facing sell through with a focus on soccer properties
Construct multi-media marketing programs or ideas using expertise, marketplace intel, and creative thinking
Work with vendors to develop custom extensions or alter existing elements to fit within overall program
Determine optimal asset mix + branding elements within sponsorship proposals while developing media framework
Employ strategies and tactics to drive awareness and fan engagement in support of programs
Implementation, tracking, and valuation of cross-channel media and partnership activation
Create optimal media asset management process including timeline tracking and internal/external approvals
Analyze campaign performance against benchmarks and optimize to ensure program surpasses expectations
Construct and present impactful program recaps designed to optimize future strategy and tactics
Update sports landscape analysis with focus on media and property outlook within soccer, particularly for the new MLS season structure, NWSL and Women's World Cup
Analyze and understand the consumption behaviors by sports or property across channels
Maintain in-depth understanding of emerging media and evaluate strategic integration opportunities
Provide timely media and sports marketplace information regarding both sponsorship and pricing trends