Manager, Social Media

Tennessee Titans • Nashville, TN

21d • Onsite

About The Position

At the Tennessee Titans, we’re dedicated to a winning culture, making a meaningful impact in our community, and creating moments that bring people together. We pursue excellence in everything we do and foster a culture of accountability, teamwork, and relentless commitment because we are dedicated to being a part of something bigger than ourselves.
The Social Media Manager will be responsible for overseeing the day-to-day football operations of the Titans social media department, leading social strategy implementation, and upholding brand standards across all the organization’s social media channels – with a primary focus on football content. This role will live within the Titans Brand and Creative team and manage the Social Media Coordinator.

This individual will be an empathetic leader and collaborator with a passion for social media and football. Additionally, the ideal candidate is preferred to have previous sports experience, people/group management, and a positive social footprint.

Requirements

• Bachelor’s degree required
• 3-5 years of experience in social media/content management, ideally in sports or entertainment
• Strong understanding of internet culture and emerging social media platforms/trends
• Experience with social content and analytics tools (e.g. Slate, Emplifi)
• Comfortable working within a content management system
• Thrive in a team setting where it is required to work and interact with several different departments daily
• Ability to work within strict deadlines, under high-pressure situations and comfortable multi-tasking independently
• Problem solver that can see the larger, strategic picture while not losing sight of the day-to-day details
• Strong copywriting, communication, time-management and organizational skills
• Must be driven, enthusiastic and a creative team player motivated to create high-caliber content
• Passion for helping the Tennessee Titans become a best-in-class social media content team within sports
• Flexible schedule required to successfully complete job requirements, including nights, weekends, early mornings, holidays and travel
• This is an in-person role located at the Titans Practice Facility in Nashville, TN

Nice To Haves

• previous sports experience
• people/group management
• a positive social footprint

Responsibilities

• Lead social media team in day-to-day executions and content processes across all @Titans social media platforms
• Assist in creating the brand identity for all @Titans social accounts and help guide the social voice, tone and messaging in alignment with brand/business goals
• Ensure brand standards and consistency are upheld on @Titans social platforms
• Work with the Social Programming Manager to establish, operate, and oversee the brand content calendar to ensure deadlines are met and performance is strategically optimized
• Collaborate with all arms of the creative team (video, photo, design, and project management) to request, plan and execute content - making sure @Titans social is properly accounted for and integrated into larger objectives
• Oversee and own content planning, workflows, copy proofing, and publishing across @Titans social media channels
• Work closely with corporate partnership team to develop and pitch new ideas for sponsored content in a way that is engaging to Titans fans
• Work closely with Director of Social Media/Influencer Marketing as well as senior team leaders to develop and align social strategy with business objectives, new stadium opening and other brand milestones
• Ensure @Titans content aligns with NFL initiatives and campaigns while meeting the organization’s brand guidelines
• Explore any/all new and emerging platforms that could be utilized by the team
• Stay on top of emerging social media trends and consistently integrate new opportunities for the organization’s social presence
• Collaborate closely with other internal stakeholders to ideate and execute around League tentpole events
• Contribute to department team effort by collaborating internally to help achieve broader objectives, bringing positive attitude and strong work ethic to help the Titans become a best-in-class social media content team within sports
• Assist in mentoring full-time employees and interns, providing feedback and aiding in professional development
• Consistently promote a culture of collaboration and accountability

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level