Manager, Product Strategy and Innovation

Fanatics CollectiblesSeattle, WA

About The Position

Fanatics TCG is building the next generation of trading card games and collectible experiences. We sit at the intersection of game design, worldbuilding, and fandom—creating original IP and reimagining what cards can be in a modern, connected ecosystem. Our ambition is long-term: to build enduring franchises that live across tabletop, digital, community, and culture. Cards are our foundation—but they are also game pieces, works of art, objects of identity, and engines of connection. This is a high-impact, high-ownership role at the center of the studio. You will work across design, product, commercial, and leadership to define what we build, why we build it, and how it succeeds in the market. You will operate across both strategy and execution —helping define our product roadmap while also driving initiatives from concept through launch and beyond.

Requirements

  • 4–7 years of experience in strategy, consulting, finance, product strategy, or similar
  • Strong analytical and modeling skills; highly comfortable with ambiguity
  • Clear, compelling communicator—both written and verbal
  • Proven ability to operate independently and drive complex projects forward
  • Comfortable working with and presenting to senior executives
  • Team-first mindset with a bias toward action and ownership

Nice To Haves

  • Experience with trading card games, collectibles, or adjacent industries
  • Passion for games, fandom, or worldbuilding

Responsibilities

  • Own critical product initiatives
  • Take end-to-end ownership of high-impact product strategy projects
  • Drive cross-functional alignment across design, product, commercial, and operations
  • Ensure successful execution from concept through go-to-market
  • Shape the product portfolio
  • Define and refine our portfolio strategy across games, sets, and collectible formats
  • Build and evolve player/collector archetypes to sharpen value propositions
  • Help architect release cadence, product drops, and long-term roadmap
  • Drive innovation
  • Identify and evaluate new product opportunities, formats, and business models
  • Contribute to the development of new IP and expansion of existing worlds
  • Partner with creative and design teams to translate vision into product reality
  • Lead through insight
  • Build analytical models and frameworks to inform product and commercial decisions
  • Synthesize market, player, and partner insights into clear recommendations
  • Present findings and strategy to senior leadership
  • Engage the ecosystem
  • Develop a deep understanding of players, collectors, retailers, and partners
  • Help translate real-world behaviors into better products and experiences

Benefits

  • The salary range represents base pay only and does not include short-term or long-term incentive compensation.
  • This salary range is specific to Seattle and may not be applicable to other locations.
  • When determining base pay, as part of a final compensation package, we consider several factors such as location, experience, qualifications, and training.
  • For information about our benefits, please visit https://benefitsatfanatics.com/
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